Direct Marketing Campaign Manager

Direct Marketing Campaign ManagerCTG is seeking a Direct Marketing Campaign Manager for our client. Location: Buffalo, NY Duration: 12 monthsPrimary Responsibilities:Plan, manage, and execute direct marketing campaigns across email, direct mail, statements, and targeted channels.Partner with business and marketing teams to develop strategies, manage budgets, and improve campaign performance.Analyze results, recommend improvements, and support campaign testing initiatives.Ensure consistent brand messaging across channels.Manage external vendors, contracts, and performance.Scope of Responsibilities:Execute integrated marketing campaigns that support business objectives and strengthen brand identity.Supervisory/Managerial Responsibilities: Coordinate cross-functional teams and manage external vendor relationships.Education and Experience Required:Bachelor's degree or equivalent combination of education and experience.5+ years of marketing campaign management experience in a client or agency environment.Direct mail strategy and execution experience.Strong communication, organizational, and attention-to-detail skills.Education and Experience Preferred:Financial services experience, particularly in deposits, lending, or mortgage.Experience with campaign analytics, testing, budgeting, and vendor management.Excellent verbal and written English communication skills and the ability to interact professionally with a diverse group are required.CTG does not accept unsolicited resumes from headhunters, recruitment agencies, or fee based recruitment services for this role.