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Evening News Ratings

Evening News Ratings: Week of April 7

EveningNewsNew“World News with Diane Sawyer” had a rare win in the A25-54 demo last week. “World News” topped NBC “Nightly News with Brian Williams” by 12,000 viewers, or less than 1%. The last time that happened was the week of July 22, 2013. Sawyer and Williams were anchoring all five days last week.

It’s not that “World News” saw a big jump over last year, in fact the program was only up +1% in the ad-friendly demo, but “Nightly” saw a big drop: down -18% year-over-year. “World News” has been getting closer to “Nightly” in the demo in recent weeks. As for programming, “World News” had a mix of breaking news — the Pennsylvania school stabbing and California college bus crash — as well as international news, including ABC’s Terry Moran reporting from the Central African Republic. Sawyer also lightened the mix with her interview with the cast of “Mad Men.”

Both programs actually lost total viewers. “Nightly” was down -2%, while “World News” was down -1% compared to the same week last year. Meanwhile, the “CBS Evening News with Scott Pelley” was the only broadcast up in total viewers, year over year: +2%. But “Evening News” shed -10% in the demo.

Numbers for the week of April 7, 2014:

NBC ABC CBS
• Total Viewers: 8,175,000 7,378,000 6,366,000
• A25-54: 1,870,000 1,882,000 1,495,000


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Evening News Ratings: Week of March 31

EveningNewsNewThe “CBS Evening News with Scott Pelley” showed the most year-over-year growth in viewers last week: +7% over the same week last year. But “Evening News” also lost -7% in the A25-54 demo.

“NBC Nightly News with Brian Williams” was once again the most-watched newscast in both measurements, but also experienced a split vs. last year. “Nightly” was up +3% in viewers, but down -4% in the demo.

“ABC World News with Diane Sawyer,” which trailed “Nightly” by 899,000 viewers, saw growth in both measurements: +4% in viewers and the demo. And for the third time in the four weeks, “World News” came in first on Friday in the demo by 10,000 viewers, which is less than 1%.

Numbers for the week of March 31, 2014:

NBC ABC CBS
• Total Viewers: 8,625,000 7,726,000 6,847,000
• A25-54: 2,137,000 1,964,000 1,592,000

Evening News Ratings: Week of March 24 and Q1 2014

EveningNewsNew“NBC Nightly News with Brian Williams” wins the week and the just-completed first quarter of 2014.

Compared to the same week last year all three newscasts saw significant growth. “CBS Evening News with Scott Pelley” was up the most in viewers: +19%, also up +14% in the demo. “Nightly News” was also up +14% in the demo and up +15% in viewers. “ABC World News with Diane Sawyer” was up +8% in viewers and up +13% in the demo.

For the second straight week, “Nightly” topped “World News” by over 1 million viewers, meanwhile, “Evening News” closed the viewer deficit with “World News” by more than half a million viewers, compared to the same week last year. And with Sawyer’s interview with Gov. Chris Christie, “World News” was No. 1 in the demo Thursday, leading “Nightly” by +47,000 viewers.

Due to live coverage of NCAA basketball, CBS’s ratings are based on a three-day average (Mon-Wed). ABC and NBC are based on five days.

ENR424

For the first quarter of 2014, with a boost from the Sochi Olympics, “Nightly News” saw the most total viewer growth: up +12% vs. Q1 2013. “World News” had the most demo viewer growth, up +10%. “Nightly” was also up in the demo +6% while “World News” was up the same amount in viewers. “World News” had its best performance in total viewers in six years and in the A25-54 Demo in three years in the quarter. “Evening News” was up +9% in viewers vs. Q1 2013 and flat in the demo.

Read more

Evening News Ratings: Week of March 17

EveningNewsNewWith continuing coverage of the mystery of Malaysia Airlines Flight 370, which was the lead story every night last week, the three evening newscasts saw viewer growth compared to the same week last year. All three broadcasts were also up week-to-week in viewers.

“NBC Nightly News with Brian Williams,” which has topped No. 2 “World News with Diane Sawyer” by more than 1 million viewers for 16 of the past 20 weeks, also saw the most year-over-year growth, +11%. “World News” was up +5% and the “CBS Evening News with Scott Pelley” was up +7%.

All three broadcasts increased their A25-54 average year-over-year by +5%. For the second straight week, “World News” was No. 1 in the demo Friday, leading “Nightly News” by +31,000 viewers.

CBS’s average represents three days (Mon.-Wed.) due to live coverage of NCAA basketball Thursday and Friday.

Numbers for the week of March 17, 2014:

NBC ABC CBS
• Total Viewers: 9,314,000 8,264,000 7,114,000
• A25-54: 2,244,000 2,087,000 1,815,000

 

Evening News Ratings: Week of March 10

EveningNewsNew“Word News with Diane Sawyer” showed the most growth of the evening newscasts last week, when compared to the same week last year.

Sawyer’s broadcast, which remains 960,000 viewers behind “NBC Nightly News with Brian Williams,” was up +12% in both viewers and the A25-54 demo.

Williams broadcast, too, was up in both measurements: +12% and +6%, respectively (he was off Wednesday-Friday). And for the fourth consecutive week, “World News” narrowed its week-to-week gaps with “Nightly” in total viewers.

“CBS Evening News with Scott Pelley” was up +4% in viewers but down -7% in the demo vs. last year.

Numbers for the week of March 10, 2014:

NBC ABC CBS
• Total Viewers: 9,019,000 8,059,000 6,649,000
• A25-54: 2,199,000 2,100,000 1,652,000

 

Evening News Ratings: Week of March 3

EveningNewsNew“CBS Evening News with Scott Pelley” showed the most growth of the evening newscasts last week, when compared to the same week last year.

Pelley’s broadcast, which remains two million viewers behind “NBC Nightly News with Brian Williams” and one million behind “ABC World News with Diane Sawyer,” was up +8% in viewers and up +7% in the A25-54 demo.

Sawyer’s broadcast, too, was up in both measurements: +5% and +6%, respectively. And for the third consecutive week, “World News” narrowed its week-to-week gaps with “Nightly” in both Total Viewers and Adults 25-54.

“Nightly News” continues its grip a the top, up +6% in viewers but down -9% in the demo vs. last year.  “Nightly” has not lost week in Total Viewers in four-and-a-half years.

Numbers for the week of March 3, 2014:

NBC ABC CBS
• Total Viewers: 9,740,000 8,547,000 7,581,000
• A25-54: 2,361,000 2,284,000 2,033,000


Evening News Ratings: Week of February 24 & February Sweeps

EveningNewsNew“NBC Nightly News with Brian Williams” topped “ABC World News with Diane Sawyer” by 1.2 million total viewers and 92,000 A25-54 viewers for the week of February 24. Sawyer’s broadcast, in turn, topped “CBS Evening News with Scott Pelley” by 1.2 million total viewers and 481,000 demo viewers.

In the first week after the Sochi Olympics, NBC’s audience was +3% larger than its first week after the 2010 Vancouver Olympics and +2% larger than the first week after the 2006 Turino Olympics.

Compared to the same week last year, “Nightly” was up +7% in total viewers and flat in the demo. “World News” was flat in total viewers and up +2% in the demo, while “Evening News” was up +5% and down -9%, respectively.

Numbers for the week of February 23, 2014:

NBC ABC CBS
• Total Viewers: 9,642,000 8,438,000 7,246,000
• A25-54: 2,366,000 2,274,000 1,793,000

 

 

 

As for the February sweep: Read more

Evening News Ratings: Week of February 17

EveningNewsNewAfter experiencing 9-year highs earlier this month, evening news viewership leveled off last week. And with the approach of spring and the return to daylight saving time a week from Sunday, viewership is likely to fall off a bit more.

All three newscasts were down in both total viewers and demo viewers from the week prior. Compared to the same week last year, and with the lift from the Sochi Olympics, only “Nightly News with Brian Williams” saw growth: up +10% in viewers and up +2% in the demo. “World News with Diane Sawyer” was down -5% in viewers and down -2% in the demo while “CBS Evening News with Scott Pelley” was down -3% in viewers and down -13% in the demo.

Following a big first week from Sochi — its best week in 9 years, topping the first week averages of the past four Olympics — “Nightly” experienced Olympic viewer fatigue last week, with viewership down -10% from week one.

On Friday, “World News” came in first in the younger demo, its first daily win over “Nightly News” during a Winter Olympics since Feb. 23, 2006, during the Torino games.

Due to Presidents’ Day, “CBS Evening News” was coded as a special and is excluded from the weekly averages. NBC and ABC are based on all five days.

Numbers for the week of February 17, 2014:

NBC ABC CBS
• Total Viewers: 10,398,000 8,012,000 7,129,000
• A25-54: 2,610,000 2,212,000 1,810,000


Evening News Ratings: Week of February 10

EveningNewsNewA strong week for “NBC Nightly News with Brian Williams” during the first full week of the Sochi Olympic games, and for the evening newscasts overall, with more than 28 million people tuning in, keeping up the momentum from last week’s nine-year high mark.

Broadcasting from Olympic Park in Russia, “Nightly” topped its first week performance compared to the 2010 Vancouver games in viewers, up +5%, but was down -8% vs. week one in the A25-54 demo.

All three broadcasts were up year-over-year with NBC up the most in total viewers (+30%) and demo viewers (+34%) compared to the same week last year.  “ABC World News with Diane Sawyer” was up +6% in total viewers and up +8% in the demo. The ABC broadcast also finished the week stronger than during week one in Vancouver. “CBS Evening News with Scott Pelley was up +12% in total viewers and +3% in the demo.

Numbers for the week of February 10, 2014:

NBC ABC CBS
• Total Viewers: 11,609,000 8,839,000 7,951,000
• A25-54: 3,180,000 2,390,000 2,122,000

 

Most-Watched Week in 9 Years for the Network Evening Newscasts

EveningNewsNewNearly 29 million people tuned in to the evening newscasts last week, making it the most-watched week in more than 9 years, since Jan. 17, 2005, when a combined 29.937 million tuned in during a week which included Pres. George W. Bush‘s second inauguration.

The most-recent high water mark was 28.460 million who watched during the week of January 31, 2011.

It was the most-watched week for both “NBC Nightly News with Brian Williams” and “ABC World News with Diane Sawyer” since that week in 2011 which was the beginning of the uprising in Cairo.

It was the most-watched week for “CBS Evening News with Scott Pelleysince Sept. 2006, the week Katie Couric debuted on that broadcast.

Williams and Pelley tied in year-over-year viewership growth: both up +14%. Sawyer was up the most among younger viewers, growing ABC’s audience by +19% vs. the same week last year.

Williams began anchoring from Sochi, Russia on Thursday. Ann Curry filled in during Williams’ travels on Wednesday. “Nightly” is down slightly versus the week before the Vancouver Olympics: down -1% in viewers and down -17% in the demo. But it was during that week in 2010, that “Nightly News” drew its biggest audience in 5 years.

Numbers for the week of February 3, 2014:

NBC ABC CBS
• Total Viewers: 10,973,000 9,491,000 8,522,000
• A25-54: 2,951,000 2,763,000 2,266,000

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