Social Media Coordinator Job at Georgia State University in Atlanta

Overview

Public Relations and Marketing Communications at Georgia State University seeks to hire a Social Media Coordinator to help tell the GSU story across platforms and to create content that captures campus life and highlights the university.

PRMC works with partners across the university to develop strategies and implement plans that foster open and honest communication. The goal is to produce clear and consistent communication that builds credibility and support for the university.

What Will You Do

This position is responsible for content creation, publishing and monitoring content across the university’s official social media platforms. It will showcase Georgia State’s academic excellence, student success, research impact and community engagement while strengthening the university’s digital presence.

Duties And Responsibilities Include

• Create, schedule and publish engaging content across multiple platforms.
• Develop fresh, creative campaigns that highlight student life, university news and GSU’s role in the heart of Atlanta.
• Keep a finger on the pulse of trends and translate them into Panther-approved content.
• Attend GSU events for live coverage on social media.
• Work with student assistants to create authentic, student-focused content.
• Write sharp, on-brand copy that informs, inspires and occasionally makes people laugh.
• Collaborate with departments, colleges and student groups to amplify their stories.
• Monitor comments and messages to keep our digital community engaged, positive and well-informed, and respond to customer service inquiries on social media.
• Track performance metrics and share insights to guide future content.

What We’re Looking For

• A creative self-starter who thrives on collaboration.
• Strong storytelling skills — whether in a 15-second clip, a photo carousel or a witty tweet.
• Video editing and graphic design know-how (Canva is a plus).
• A love of social media trends and an eye for how they can fit GSU’s brand.
• Ability to juggle multiple projects.

Minimum Requirements

Bachelor’s degree and four years of related experience; or a high school or GED and eight years of related experience; or a combination of education and experience.

Preferred Requirements

In addition to meeting the minimum requirements, preference may be given to those with two years of experience working with social media campaigns or media relations, use of analytics and related dashboards (Hootsuite preferred), experience using a variety of social media platforms and knowledge of higher education and Georgia State.

Details

• College/Business Unit: Public Relations and Marketing Communication
• Department: 435500000
• Location: Atlanta Campus
• Shift: First
• Salary: $58,000 - $64,871
• FLSA Status: Exempt
• Job Type: Full Time (Benefits Eligible)

Application Details

Special Instructions: To be fully considered for this position, all candidates at the time of submission must provide the following documents: A complete and accurate GSU application, Resume, Cover Letter, and finalist candidates must submit name and contact information for three references.

Equal Employment Opportunity

Georgia State University prohibits discrimination, including discriminatory harassment, on the basis of race, ethnicity, ancestry, color, religion, sex (including pregnancy), sexual orientation, gender identity, gender expression, national origin, age, disability, genetics, or veteran status in its programs, activities, employment, and admissions. This prohibition applies to faculty, staff, students, and all other members of the Georgia State community, including affiliates, invitees, and guests. Georgia State University is an Equal Opportunity Employer and does not discriminate against applicants due to race, ethnicity, gender, veteran status, or on the basis of disability or any other protected class.

Please note, Georgia State University’s career board updates daily and requisitions are subject to be removed without prior notice or before the posting expires.

Seniority level

• Entry level

Employment type

• Full-time

Job function

• Marketing and Sales
• Industries
• Higher Education