Educated Solutions Corp
Educated Solutions Corp is hiring: Audience Operations Analyst in Chicago
Educated Solutions Corp, Chicago, IL, US, 60290
Location
Remote,IL
Description
ESC has an exciting opportunity for a detail-oriented and analytically driven Audience Operations Analyst to help power data-backed decision-making for our premier beauty client's fast-growing retail media network. This is a remote position where you'll build and activate custom audience segments using first-party data and leading AdTech/MarTech platforms-fueling campaigns that connect millions of beauty lovers with the products they love.
Working at the intersection of audience strategy, digital media, and marketing technology, you'll collaborate with cross-functional teams including Sales, Product, Analytics, and external agencies to drive precision targeting and campaign efficiency. The ideal candidate has a strategic mindset, a data-first approach, and the ability to turn business needs into actionable segmentation.
What You'll Do
• Create and activate custom audiences based on campaign goals, channels, and guest data
• Translate business objectives into audience segmentation strategies using 1P data
• Leverage audience and journey insights to inform future campaign planning and targeting
• Monitor performance of audience segments to reduce fatigue and enhance impact
• Partner with Sales, Strategy, and Product teams to define and deliver target audiences
• Collaborate with external Ad Agencies and Tech partners to align targeting strategies
• Maintain clear workflows and timelines in Monday.com for cross-functional transparency
• Apply A/B testing and performance analytics to optimize segmentation over time
• Track digital media and consumer trends to identify emerging audience opportunities
• Recommend segmentation strategies that maximize ROAS and guest engagement
What We're Looking For
• Bachelor's degree in Marketing, Business, or related discipline preferred
• 2+ years of experience in digital advertising or media, ideally within retail or e-commerce
• Demonstrated experience building and activating audiences using 1P data
• Proficiency in AdTech/MarTech tools like LiveRamp, SAS CRM, or Adobe CDP
• Strong knowledge of segmentation tools and digital media targeting
• Excellent analytical and problem-solving skills with attention to detail
• Proficiency in MS Office, especially Excel and PowerPoint
• Self-starter with the ability to work independently and drive projects forward
• Strong written and verbal communication skills; team player who collaborates well across departments
• Comfortable in a fast-paced, evolving environment with shifting priorities
Nice to Have
• Experience with customer journey mapping and lifecycle marketing
• Background in retail media or media planning
• Working knowledge of SQL or other data query languages
• Familiarity with consumer insights tools and audience analytics platforms
Remote,IL
Description
ESC has an exciting opportunity for a detail-oriented and analytically driven Audience Operations Analyst to help power data-backed decision-making for our premier beauty client's fast-growing retail media network. This is a remote position where you'll build and activate custom audience segments using first-party data and leading AdTech/MarTech platforms-fueling campaigns that connect millions of beauty lovers with the products they love.
Working at the intersection of audience strategy, digital media, and marketing technology, you'll collaborate with cross-functional teams including Sales, Product, Analytics, and external agencies to drive precision targeting and campaign efficiency. The ideal candidate has a strategic mindset, a data-first approach, and the ability to turn business needs into actionable segmentation.
What You'll Do
• Create and activate custom audiences based on campaign goals, channels, and guest data
• Translate business objectives into audience segmentation strategies using 1P data
• Leverage audience and journey insights to inform future campaign planning and targeting
• Monitor performance of audience segments to reduce fatigue and enhance impact
• Partner with Sales, Strategy, and Product teams to define and deliver target audiences
• Collaborate with external Ad Agencies and Tech partners to align targeting strategies
• Maintain clear workflows and timelines in Monday.com for cross-functional transparency
• Apply A/B testing and performance analytics to optimize segmentation over time
• Track digital media and consumer trends to identify emerging audience opportunities
• Recommend segmentation strategies that maximize ROAS and guest engagement
What We're Looking For
• Bachelor's degree in Marketing, Business, or related discipline preferred
• 2+ years of experience in digital advertising or media, ideally within retail or e-commerce
• Demonstrated experience building and activating audiences using 1P data
• Proficiency in AdTech/MarTech tools like LiveRamp, SAS CRM, or Adobe CDP
• Strong knowledge of segmentation tools and digital media targeting
• Excellent analytical and problem-solving skills with attention to detail
• Proficiency in MS Office, especially Excel and PowerPoint
• Self-starter with the ability to work independently and drive projects forward
• Strong written and verbal communication skills; team player who collaborates well across departments
• Comfortable in a fast-paced, evolving environment with shifting priorities
Nice to Have
• Experience with customer journey mapping and lifecycle marketing
• Background in retail media or media planning
• Working knowledge of SQL or other data query languages
• Familiarity with consumer insights tools and audience analytics platforms