Forvis Mazars, LLP
National Consulting Marketing Manager
Forvis Mazars, LLP, Tysons Corner, Virginia, United States
National Consulting Marketing Manager
Location: Charlotte, North Carolina, United States
Advertised Locations: US-AR-Little Rock, US-FL-Jacksonville, US-FL-Tampa Bay, US-GA-Atlanta, US-IN-Indianapolis, US-KY-Louisville, US-MO-Kansas City, US-MO-Saint Louis, US-MO-Springfield, US-OK-Oklahoma City, US-TN-Nashville, US-TX-Austin, US-TX-Dallas, US-TX-San Antonio, US-VA-Tysons
As we continue to expand our national footprint and the global reach of Forvis Mazars, we’re seeking a Marketing Manager to drive strategy and execution for the Risk Advisory 2 Practice Unit. This unit includes service lines such as IT Risk & Compliance, Cybersecurity, Loan Review, SOC & HITRUST, Forensics, Valuation, Analytics, and ProBank Education Services, serving both middle market companies and large global organizations.
The Marketing Manager will partner closely with Practice Unit and Service Line leadership, providing a mix of strategic planning, hands‑on execution, and project management.
What You Will Do:
Plan and manage the development and execution of integrated marketing campaigns for the practice unit, including print, digital, and social media elements.
Manage, curate, and plan the distribution of thought leadership (content marketing).
Lead and build a high‑performing team, with strong coaching skills and a commitment to developing team members.
Produce webinars targeted at clients and prospects, analyze attendee reports, and monitor follow‑up activities.
Plan and execute firm participation in industry trade shows and conferences, including sponsorship negotiations, onsite event logistics, and ROI scorecard accountability.
Build relationships with Service Line leaders and support their marketing priorities.
Bring digital marketing best practices and build omni‑channel campaigns that leverage CRM, marketing automation, SEO, paid search, Google and LinkedIn ads, video, and social media.
Provide input and insight into large, complex sales pursuits and written proposals as requested.
Conduct business intelligence research and build target pursuit lists.
Serve as liaison with the web developer to ensure the firm’s website content is current and SEO‑optimized.
Implement and communicate the firm’s brand across all audiences.
Perform additional marketing duties as assigned.
Minimum Qualifications:
Bachelor’s degree in English, Marketing, Communications, Business, or a related field.
5+ years of experience in marketing communications or content development.
Experience in a professional services or public accounting firm.
Proficiency with Microsoft Office Suite.
Experience using AI tools such as ChatGPT and Microsoft Copilot for content creation, data analysis, and process automation.
Preferred Qualifications:
Prior experience leading teams or managing direct reports.
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Advertised Locations: US-AR-Little Rock, US-FL-Jacksonville, US-FL-Tampa Bay, US-GA-Atlanta, US-IN-Indianapolis, US-KY-Louisville, US-MO-Kansas City, US-MO-Saint Louis, US-MO-Springfield, US-OK-Oklahoma City, US-TN-Nashville, US-TX-Austin, US-TX-Dallas, US-TX-San Antonio, US-VA-Tysons
As we continue to expand our national footprint and the global reach of Forvis Mazars, we’re seeking a Marketing Manager to drive strategy and execution for the Risk Advisory 2 Practice Unit. This unit includes service lines such as IT Risk & Compliance, Cybersecurity, Loan Review, SOC & HITRUST, Forensics, Valuation, Analytics, and ProBank Education Services, serving both middle market companies and large global organizations.
The Marketing Manager will partner closely with Practice Unit and Service Line leadership, providing a mix of strategic planning, hands‑on execution, and project management.
What You Will Do:
Plan and manage the development and execution of integrated marketing campaigns for the practice unit, including print, digital, and social media elements.
Manage, curate, and plan the distribution of thought leadership (content marketing).
Lead and build a high‑performing team, with strong coaching skills and a commitment to developing team members.
Produce webinars targeted at clients and prospects, analyze attendee reports, and monitor follow‑up activities.
Plan and execute firm participation in industry trade shows and conferences, including sponsorship negotiations, onsite event logistics, and ROI scorecard accountability.
Build relationships with Service Line leaders and support their marketing priorities.
Bring digital marketing best practices and build omni‑channel campaigns that leverage CRM, marketing automation, SEO, paid search, Google and LinkedIn ads, video, and social media.
Provide input and insight into large, complex sales pursuits and written proposals as requested.
Conduct business intelligence research and build target pursuit lists.
Serve as liaison with the web developer to ensure the firm’s website content is current and SEO‑optimized.
Implement and communicate the firm’s brand across all audiences.
Perform additional marketing duties as assigned.
Minimum Qualifications:
Bachelor’s degree in English, Marketing, Communications, Business, or a related field.
5+ years of experience in marketing communications or content development.
Experience in a professional services or public accounting firm.
Proficiency with Microsoft Office Suite.
Experience using AI tools such as ChatGPT and Microsoft Copilot for content creation, data analysis, and process automation.
Preferred Qualifications:
Prior experience leading teams or managing direct reports.
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