Mondo
This range is provided by Mondo. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
$85,000.00/yr - $90,000.00/yr
Overview
We’re seeking a Media Strategist to lead paid media strategy for a high-profile financial services client. This person will serve as the go-to expert for channel strategy, campaign planning, and performance optimization—helping clients make smart, data-driven media investment decisions.
This role is ideal for a hands-on media professional who can translate complex marketing goals into actionable omnichannel strategies, collaborating closely with creative, audience, and analytics teams to deliver measurable impact.
Day-to-Day Responsibilities
Serve as the dedicated media strategist for a large banking client, developing and executing B2B media strategies.
Translate client briefs—target audience, objectives, and messaging—into detailed media plans and actionable recommendations.
Partner closely with internal creative, audience, and analytics teams to align on integrated campaign execution.
Manage relationships with third-party media partners (e.g., Division D) to ensure flawless campaign execution across channels.
Drive channel strategy and optimization across LinkedIn Ads, Google Paid Search, Programmatic Display, Connected TV (CTV), and direct publisher placements.
Oversee reporting and analytics dashboards in Looker (open to similar visualization tools), using data to guide campaign improvements.
Present media recommendations, performance insights, and strategic opportunities to clients and internal stakeholders.
Ensure campaigns are aligned with client goals, budgets, and performance metrics.
Requirements (Must-Haves)
5–7 years of hands-on paid media experience , ideally in an agency or B2B environment.
Strong expertise in LinkedIn Ads (paid social) and Google Ads (paid search).
Proven experience managing third-party media vendors and developing media briefs.
Proficiency in reporting and analytics tools such as Looker , GA4 , or other dashboarding platforms.
Ability to manage and optimize large, multi-channel campaigns and budgets (typically $1M+).
Excellent client-facing and presentation skills; able to storytell with data and gain stakeholder buy-in.
Strong collaboration and communication skills—comfortable “riffing” with creative and account teams.
Nice-to-Haves
Agency background with experience managing complex B2B campaigns.
Financial services or fintech client experience.
Familiarity with Figma or visual collaboration tools.
Experience with omnichannel campaigns including programmatic display, CTV, and social media.
Strategic mindset combined with tactical execution skills.
Medical, dental, and vision, paid time off (PTO), a 401(k) plan, paid parental leave, and professional development assistanceli>
Seniority Level
Mid-Senior level
Employment Type
Full-time
Job Function
Marketing
Industries
Staffing and Recruiting and Advertising Services
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