KCRA TV Account Executive
NAB Leadership Foundation, Sacramento, California, United States, 95828
JOB DESCRIPTION
KCRA 3, the Hearst Television NBC-affiliate in Sacramento, CA, is seeking an
Account Executive
who is responsible for selling multiplatform advertising solutions, with an emphasis on New Business Development, to local businesses and agencies. Our ideal candidate is goal-oriented, has strong interpersonal and presentation skills, and is a strong team player. In person attendance is required. You will report to the Local Sales Manager.
Responsibilities
Achieve established revenue expectations across multiple platforms
Proactively drive new business by prospecting and researching new accounts
Identify and cultivate local relationships to influence advertising purchasing decisions
Develop strategies for sales presentations for new and existing clients, using the powerhouse combination of television and digital platforms
Prepare and implement individual account strategies to grow current revenue from existing clients
Utilize research to support marketing solutions and customer goals
Keep current with industry trends and client business news
Keep sales management apprised of progress towards established revenue goals
Qualifications
Sales and/or marketing experience in media (television and/or digital) is preferred
Proven track record with new business development
Accountability within a goal-structured organization
Possess strong analytical, communication and presentation skills.
Proficiency with Microsoft Office products. Proficiency with Wide Orbit, Kantar and One Domain/WO Media Office a plus.
Military training and experience will be considered in lieu of Media sales experience
College degree in marketing, business or broadcast related field is preferred but not required.
Salary Range This position is paid based on commissions, which range from $70,000 and $100,000, depending on performance and other criteria set forth by management.
Diversity Statement At Hearst Television we tell stories every day. Stories about people of all cultures, backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization as diverse and varied as the audience we reach, ensuring that the content we create is more compassionate, and more representative of the communities we serve.
Benefits
Medical | Dental | Vision
401(k) matching
Emotional Wellness Support
Paid Time Off
Paid Parental Leave
LGBTQ+ Health Services
Additional benefits to meet your and your family's needs
ABOUT US Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service.
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Account Executive
who is responsible for selling multiplatform advertising solutions, with an emphasis on New Business Development, to local businesses and agencies. Our ideal candidate is goal-oriented, has strong interpersonal and presentation skills, and is a strong team player. In person attendance is required. You will report to the Local Sales Manager.
Responsibilities
Achieve established revenue expectations across multiple platforms
Proactively drive new business by prospecting and researching new accounts
Identify and cultivate local relationships to influence advertising purchasing decisions
Develop strategies for sales presentations for new and existing clients, using the powerhouse combination of television and digital platforms
Prepare and implement individual account strategies to grow current revenue from existing clients
Utilize research to support marketing solutions and customer goals
Keep current with industry trends and client business news
Keep sales management apprised of progress towards established revenue goals
Qualifications
Sales and/or marketing experience in media (television and/or digital) is preferred
Proven track record with new business development
Accountability within a goal-structured organization
Possess strong analytical, communication and presentation skills.
Proficiency with Microsoft Office products. Proficiency with Wide Orbit, Kantar and One Domain/WO Media Office a plus.
Military training and experience will be considered in lieu of Media sales experience
College degree in marketing, business or broadcast related field is preferred but not required.
Salary Range This position is paid based on commissions, which range from $70,000 and $100,000, depending on performance and other criteria set forth by management.
Diversity Statement At Hearst Television we tell stories every day. Stories about people of all cultures, backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization as diverse and varied as the audience we reach, ensuring that the content we create is more compassionate, and more representative of the communities we serve.
Benefits
Medical | Dental | Vision
401(k) matching
Emotional Wellness Support
Paid Time Off
Paid Parental Leave
LGBTQ+ Health Services
Additional benefits to meet your and your family's needs
ABOUT US Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service.
#J-18808-Ljbffr