Situation is hiring: Senior Creative Director in New York

Join to apply for the Senior Creative Director role at Situation Base pay range $125,000.00/yr - $140,000.00/yr Situation is a leading full‑service marketing and advertising agency specializing in live experience‑based brands, including Broadway’s biggest blockbusters and iconic institutions like The Metropolitan Opera and the Empire State Building. We create ambitious, culturally fluent campaigns that move audiences. We’re seeking a Senior Creative Director with direct Broadway experience to lead full advertising campaigns for live theatrical brands. This is a hands‑on creative leadership role for someone who understands the unique rhythm of theater marketing — from early key art through opening night and sustained runs — and can translate the magic of live performance into bold, commercial storytelling. What You’ll Do Lead creative strategy and execution for a portfolio of Broadway and Off‑Broadway productions Own campaigns across the full lifecycle of a show Develop insight‑driven concepts that balance theatrical storytelling with ticket‑selling performance Translate each show’s identity into cohesive, multi‑platform creative across OOH, digital, social, print, video, broadcast, and experiential Partner with producers, general managers, and client stakeholders as a primary creative voice on accounts (scope and autonomy scale by level) Stay hands‑on in your craft (copy, design, or video) while guiding teams toward high creative standards Lead internal reviews and client presentations with clarity and confidence Mentor Art Directors and Copywriters, supporting growth and creative consistency Collaborate with Client Services and Project Management to align creative ambition with budgets, timelines, and resources Be available for key campaign moments, including openings and major press events (some evenings/weekends expected) Requirements Prior, hands‑on experience marketing Broadway or Off‑Broadway (commercial or nonprofit) productions (required) 8+ years of experience in creative roles within agency or entertainment environments A strong portfolio of integrated, multi‑platform campaigns for theater or live events Clear storytelling instincts and a strong creative point of view Experience leading teams and giving actionable creative direction Confidence presenting work and partnering with clients Fluency across digital, social, video, and experiential channels; familiarity with emerging tools (including AI) is a plus Ability to manage multiple campaigns while maintaining high creative standards Benefits Health care plan (medical, dental, and vision) Retirement plan with employer match Life and disability insurance Generous paid time off package that includes vacation, sick, “life happens” days, birthdays, summer Fridays and public holidays Paid family leave Cold brew coffee, snacks and fresh fruit Wellness resources Special access to New York City’s arts and entertainment scene Our Company Situation is a marketing and advertising agency that builds passionate communities and drives meaningful action for live experience‑based brands across theater, culture, and entertainment. We are part of Situation Group, a collective of award‑winning agencies. Seniority level Director Employment type Full‑time Job function Marketing, Advertising, and Art/Creative #J-18808-Ljbffr In Summary: Situation is a leading full‑service marketing and advertising agency specializing in live experience‑based brands, including Broadway’s biggest blockbusters and iconic institutions like The Metropolitan Opera and the Empire State Building . We’re seeking a Senior Creative Director with direct Broadway experience to lead full advertising campaigns for live theatrical brands . En Español: Join to apply for the Senior Creative Director role at Situation Base pay range $125,000.00/year - $140,000.00 /year Situation es una agencia de marketing y publicidad líder en servicios completos especializada en marcas basadas en la experiencia en vivo, incluidos los más grandes éxitos de Broadway e instituciones icónicas como The Metropolitan Opera y el Empire State Building. Creamos campañas ambiciosas y culturalmente fluidas que conmueven a las audiencias. Buscamos un director creativo senior con experiencia directa en Broadway para liderar campaña publicitaria completa para marcas teatrales en directo. Este es un papel de liderazgo creativo práctico para alguien que entiende el ritmo único del marketing teatral desde los primeros días en la historia clave hasta las noches de apertura y carreras sostenidas y puede traducir la magia del rendimiento en vivo a una narrativa comercial. Lo Que harás Lidera estrategia y ejecución creativa para una cartera de producciones de Broadway y Off-Broadway Campañas propias durante todo el ciclo de vida de un espectáculo Desarrolle conceptos basados en conocimientos que equilibren la narración teatrale con la venta de entradas Traduce la identidad de cada espectáculo a través de múltiples plataformas cohesivas OOH, digital, social, impreso, video, transmisión y experiencia como socio, gerentes generales y clientes interesados Encuentros de cuentas (nivel de alcance y claridad por escala) Las campañas de gestión dental se desarrollan a lo largo de toda la vida de sus propios empleadores Conceptar conceptos orientados al entendimiento que equilibran la narrativa teatral con las ventas de boletos El plan de pérdida de tiempo Clínica traduce la personalidad de cada show en más cohesivos, multiplataformación de las vacaciones digitales, sociales, inéditales, vídeo, difusión, televisión, comunicación y acceso a la atención al clientela Los servicios de salud, así como los recursos personajes y la confianza Años (incluyendo la calidad de los medios de trabajo), Cuertores generales). Somos parte del Grupo Situación, un colectivo de agencias galardonadas.