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Hi Rasmus Inc.

Education Market Development Lead

Hi Rasmus Inc., Nashville, Tennessee, United States, 37247

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Education Market Development Lead Department:

Sales

Employment Type:

Full Time

Location:

United States - Remote

Reporting To:

Rachel Dowse

Compensation:

$75,000 - $130,000 / year

Description

Innovation

– We embrace creativity and seek better solutions.

Integrity ⚖️ – Honesty and trust guide everything we do.

Collaboration

– Together, we achieve more.

Growth

– We’re committed to personal and professional development.

Empathy ❤️ – We prioritize understanding and human connection.

Location:

United States - Remote Reports to:

Chief Commercial Officer ⏳

Job Type:

Full-time Compensation:

Base Salary: $75,000-$90,000 | OTE: $105,000 – $130,000

Hi Rasmus is expanding into a high‑impact new market: U.S. school districts. We already partner with forward‑thinking schools, and now we’re looking for someone to help us grow those relationships into a repeatable, scalable school district sales motion—with heart, strategy, and hands‑on execution.

This is a unique, full‑cycle, player‑owner role for someone who thrives wearing many hats, building trust from the ground up, and shaping how a new market understands our platform and mission.

You’ll work closely with our CCO, whose leadership is rooted in clinical expertise, deep care for outcomes, and founder‑led vision. You’ll help translate those insights into outreach, demos, pilots, procurement, and expansion—owning the cycle end‑to‑end while helping define what “school success” looks like here.

What You’ll Do

Build pipeline in school districts by identifying high‑impact regions, stakeholders, and pilot pathways

Expand our current school partnerships into district‑wide opportunities

Research funding cycles, procurement pathways, district needs, and decision rights

Lead outreach that converts curiosity → demos → guided trials → district expansion

Own early school partnerships end‑to‑end, from first conversation through pilot, onboarding, and expansion, while helping define what scalable success looks like for this segment.

Run discovery calls, demos, and stakeholder alignment sessions

Partner closely with Customer Success to shape ideal district onboarding and enablement processes

Translate district discovery, objections, and active customer outcomes into clear market signals

Partner with Product and CCO to inform school‑specific MVP scope, packaging, and pricing hypotheses

Help validate what required vs nice‑to‑have for district adoption and renew

Cross‑Functional Collaboration

Work directly with our CCO to shape messaging, pitch narrative, district insights, and market entry strategy

Partner with VP of Sales on forecasting, pipeline health, and district deal strategy

Collaborate with Product + Customer Success to inform district needs and platform opportunities

Communication & Learning

Build school district sales motions that are clear, direct, and neurodiverse‑friendly

Codify what works into reusable templates for district outreach, trial or pilot approach, procurement pathways, and expansion plays

Share learning back across Commercial and cross‑org teams

Model feedback and collaboration that builds trust quickly in a small team

You’ll help us

Expand from individual school partnerships into district‑wide ARR

Build predictable pipeline engines in 5–10 new school districts

Improve time‑to‑pilot and time‑to‑procurement close rates

Establish reusable frameworks for school district outreach and expansion

Contribute meaningfully to net‑new ARR from school districts, with clear visibility into pipeline, conversion rates, and deal velocity

Shape what school success looks like here, measured by impact + ARR growth

What You Bring Must‑Have

3+ years in B2B SaaS sales, SDR, or AE roles

Proven ability to navigate complex, multi‑stakeholder sales cycles

Experience selling into schools, education procurement, or public sector markets

Comfort working end‑to‑end in sales cycle while shaping new market motions

Strong communication skills managing up and working closely with founders/execs

Curiosity + resilience + high ownership mindset

Bonus

Familiarity with funding cycles, procurement, or pilot design in school districts

Background in behavioral health, special education, or mission‑driven tech

Work directly with the CCO to shape school‑specific market strategy, messaging, pilots, and MVP definition

Translate district discovery and customer feedback into clear signals for Product, Sales, and Customer Success

Co‑own early school partnerships end‑to‑end, from first conversation through pilot, onboarding, and expansion

Iterate quickly, test assumptions, and help define what “school success” looks like for Hi Rasmus

With the VP of Sales

Share early school‑market learnings and inform broader commercial strategy

Provide visibility into pipeline, deal dynamics, and procurement patterns as the segment takes shape

Help define when and how the school market is ready to transition into a repeatable sales motion

Contribute insights, templates, and lessons learned to support future enablement and scale

With Product

Partner closely to translate school district discovery, pilot outcomes, and buyer feedback into clear product requirements and MVP recommendations

Help validate which capabilities are required vs differentiating for district adoption, expansion, and renewal

Provide ongoing market signals on usability, workflows, reporting needs, and compliance considerations unique to school environments

Participate in early reviews of school‑specific product concepts to ensure they are practical, scalable, and aligned with district realities

Act as a voice of the school customer internally, ensuring product decisions are grounded in real‑world impact and buying behavior

With Customer Success

Inform district enablement needs and handoff motion

Ensure district adoption → ARR growth

Perks & Benefits You'll Love Health & Wellness

100% covered health, dental, and vision premium for employee‑only standard plan (Family can join too, with a variable cost)

Employer Sponsored Short‑Term Disability Coverage

Employer Sponsored Life Insurance

Optional group benefits: AD&D, long‑term disability

Participation in a 401k plan through Empower

Growth & Development

Professional development opportunities

Room for growth within the company

Time Off to Recharge

Paid Time Off: 10 vacation days, 5 sick days, 7 paid holidays + 3 floating holidays for ultimate flexibility

Parental Leave

All Parents/Caregivers: 6 weeks fully paid

Birthing Parents: Up to 14 weeks paid

Work Style That Works for You

Fully remote and flexible work environment—work from wherever feels right!

Opportunity to make a meaningful impact in the Autism healthcare space

Use our applicant tracking system Pinpoint to answer the role‑specific application questions. These questions were thoughtfully designed to give you more insight into the role and to give us more insight into you. Please write a thoughtful response—a human really reads these.

If you need accommodations during the application process, just let us know—we’re happy to help.

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