Highmark Health
Senior Search Engine Optimization and Website Analytics Analyst
Highmark Health, Virginia, Minnesota, United States, 55792
Employer Industry: Healthcare Services
Why consider this job opportunity
Salary up to $107,800.00
Opportunity for career advancement and growth within the organization
Flexible work environment with the option for remote work
Collaborative team atmosphere with diverse internal interactions
Engage in innovative digital marketing strategies using cutting‑edge tools and technologies
What to Expect (Job Responsibilities)
Develop and implement SEO strategies to support business and customer goals across digital products
Conduct extensive research to optimize content and interpret user intent
Evaluate and report on SEO strategy performance and provide actionable insights
Collaborate with internal teams to deliver effective SEO tactics throughout the content lifecycle
Perform comprehensive audits of existing web properties focusing on technical SEO and content quality
What is Required (Qualifications)
Bachelor’s degree in Communication, Marketing, Digital Marketing, or a related field, or relevant experience
Minimum of 5 years of experience as a Search Engine Optimization Analyst
Minimum of 5 years of experience in Digital Marketing
Minimum of 5 years of experience in Marketing and Communications
Strong understanding of SEO principles and web analytics tools
How to Stand Out (Preferred Qualifications)
Master’s degree in Communication, Marketing, Digital Marketing, or a related field
Professional experience using technology, tools, and AI in a Marketing function
We prioritize candidate privacy and champion equal‑opportunity employment. Central to our mission is our partnership with companies that share this commitment. We aim to foster a fair, transparent, and secure hiring environment for all. If you encounter any employer not adhering to these principles, please bring it to our attention immediately. We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top‑tier employer.
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Why consider this job opportunity
Salary up to $107,800.00
Opportunity for career advancement and growth within the organization
Flexible work environment with the option for remote work
Collaborative team atmosphere with diverse internal interactions
Engage in innovative digital marketing strategies using cutting‑edge tools and technologies
What to Expect (Job Responsibilities)
Develop and implement SEO strategies to support business and customer goals across digital products
Conduct extensive research to optimize content and interpret user intent
Evaluate and report on SEO strategy performance and provide actionable insights
Collaborate with internal teams to deliver effective SEO tactics throughout the content lifecycle
Perform comprehensive audits of existing web properties focusing on technical SEO and content quality
What is Required (Qualifications)
Bachelor’s degree in Communication, Marketing, Digital Marketing, or a related field, or relevant experience
Minimum of 5 years of experience as a Search Engine Optimization Analyst
Minimum of 5 years of experience in Digital Marketing
Minimum of 5 years of experience in Marketing and Communications
Strong understanding of SEO principles and web analytics tools
How to Stand Out (Preferred Qualifications)
Master’s degree in Communication, Marketing, Digital Marketing, or a related field
Professional experience using technology, tools, and AI in a Marketing function
We prioritize candidate privacy and champion equal‑opportunity employment. Central to our mission is our partnership with companies that share this commitment. We aim to foster a fair, transparent, and secure hiring environment for all. If you encounter any employer not adhering to these principles, please bring it to our attention immediately. We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top‑tier employer.
#J-18808-Ljbffr