Highmark Health
Senior Search Engine Optimization and Website Analytics Analyst
Highmark Health, Lakebay, Washington, United States, 98349
Employer Industry: Healthcare Services
Why consider this job opportunity?
Salary up to $107,800.00 Opportunity for career advancement and growth within the organization Flexible work environment with options for office or remote-based work Collaborative atmosphere working with various internal teams Chance to develop and implement innovative SEO strategies that impact customer engagement Job Responsibilities
Develop and implement SEO strategies for digital products to support business and customer goals Evaluate the performance of SEO strategies and provide insights for improvements Conduct extensive research to interpret user intent and create content briefs Collaborate with internal teams to deliver SEO insights and recommendations Perform audits of existing web properties focusing on technical SEO, links, and content quality Qualifications
Bachelor's degree in Communication, Marketing, Digital Marketing, or related field, or relevant experience in lieu of a degree Minimum of 5 years of experience as a Search Engine Optimization Analyst Minimum of 5 years of experience in Digital Marketing Minimum of 5 years of experience in Marketing and Communications Strong understanding of Search Engine Optimization principles and web analytics tools Preferred Qualifications
Master’s degree in Communication, Marketing, Digital Marketing, or related field Professional experience using technology, tools, and AI in a Marketing function "We prioritize candidate privacy and champion equal-opportunity employment. Central to our mission is our partnership with companies that share this commitment. We aim to foster a fair, transparent, and secure hiring environment for all. If you encounter any employer not adhering to these principles, please bring it to our attention immediately. We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top‑tier employer."
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Salary up to $107,800.00 Opportunity for career advancement and growth within the organization Flexible work environment with options for office or remote-based work Collaborative atmosphere working with various internal teams Chance to develop and implement innovative SEO strategies that impact customer engagement Job Responsibilities
Develop and implement SEO strategies for digital products to support business and customer goals Evaluate the performance of SEO strategies and provide insights for improvements Conduct extensive research to interpret user intent and create content briefs Collaborate with internal teams to deliver SEO insights and recommendations Perform audits of existing web properties focusing on technical SEO, links, and content quality Qualifications
Bachelor's degree in Communication, Marketing, Digital Marketing, or related field, or relevant experience in lieu of a degree Minimum of 5 years of experience as a Search Engine Optimization Analyst Minimum of 5 years of experience in Digital Marketing Minimum of 5 years of experience in Marketing and Communications Strong understanding of Search Engine Optimization principles and web analytics tools Preferred Qualifications
Master’s degree in Communication, Marketing, Digital Marketing, or related field Professional experience using technology, tools, and AI in a Marketing function "We prioritize candidate privacy and champion equal-opportunity employment. Central to our mission is our partnership with companies that share this commitment. We aim to foster a fair, transparent, and secure hiring environment for all. If you encounter any employer not adhering to these principles, please bring it to our attention immediately. We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top‑tier employer."
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