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Highmark Health

Senior Search Engine Optimization and Website Analytics Analyst

Highmark Health, California City, California, us, 93504

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Why consider this job opportunity

Salary up to $107,800.00

Opportunity for career advancement and growth within the organization

Flexible work environment with the option to work remotely

Collaborative and innovative team atmosphere

Chance to contribute to impactful digital marketing strategies

What to Expect (Job Responsibilities)

Develop and implement SEO strategies for digital products to support customer and business goals

Evaluate SEO strategy performance and make data‑driven recommendations

Conduct extensive topical and competitive research to enhance content quality

Collaborate with internal teams to provide SEO insights and recommendations

Perform comprehensive audits of existing web properties focusing on technical SEO and content quality

What is Required (Qualifications)

Bachelor's degree in Communication, Marketing, Digital Marketing, or related field, or relevant experience in lieu of a degree

Minimum of 5 years of experience as a Search Engine Optimization Analyst

Minimum of 5 years of experience in Digital Marketing

Minimum of 5 years of experience in Marketing and Communications

Strong understanding of Search Engine Optimization principles and web analytics tools

How to Stand Out (Preferred Qualifications)

Master’s degree in Communication, Marketing, Digital Marketing, or related field

Professional experience using technology, tools, and AI in a Marketing function

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