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Henkel

Social Content Manager - TikTok SexyHair

Henkel, Culver City, California, United States, 90232

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At Henkel, you’ll be part of an organization that’s shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, ‘all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you’ll have countless opportunities to explore new paths and grow.

This position is with our Consumer Brands business unit – where we empower our employees to bring the best Laundry & Home Care and Hair products to people around the world.

Dare to learn new skills, advance in your career and make an impact at Henkel.

What you’ll do

TikTok Content Creation & Channel Management

Develop, produce, and publish scroll-stopping TikTok videos that bring SexyHair’s brandDNA to life — fun, fearless, and stylist-forward.

Manage the SexyHair TikTok content calendar, aligned with brand priorities, campaigns,and MSDS-wide social initiatives.

Translate trends, music, and cultural moments into brand-relevant, on-voice storytellingthat excites both stylists and consumers.

Maintain and grow SexyHair’s TikTok channel, ensuring consistent posting cadence,audience engagement, and data backed optimization.

Creator Collaboration & UGC Amplification

Partner with stylists, influencers, and creators who authentically embody SexyHair’sbrand personality.

Identify creator opportunities that align with brand campaigns and product launches.

Co-create content that blends education, entertainment, and community — from salontransformations to behind-the scenes moments.

Collaborate with the Senior Manager, TikTok MSDS and Brand Director to ensureinfluencer partnerships ladder up to brand goals.

Source, repurpose, and amplify UGC that reflects real stylist stories and community love.

Content Production & Creative Excellence.

What makes you a good fit

3–5 years of experience in social media content creation or community management,with proven TikTok expertise.

Passion for hair, beauty, and creative digital storytelling — with an understanding ofstylist culture and consumer trends.

Strong creative eye for framing, lighting, editing, and copywriting.

Deep familiarity with TikTok trends, sound libraries, editing tools, and performanceanalytics.

Highly collaborative, proactive, and comfortable working in a fast-paced creativeenvironment.

Prior experience with creator partnerships or influencer campaigns preferred.

What Success Looks Like:

SexyHair TikTok channel growth across reach, engagement, and follower base.

High-performing, trend-right content that drives conversation and brand visibility.

Strong collaboration and alignment with TikTok MSDS leadership and SexyHair Brandteam.

Creator and stylist engagement strengthening SexyHair’s leadership in the professionalcommunity.

Recognition as a creative, trend-savvy voice in the MSDS social entertainmentecosystem.

Some perks of joining Henkel

Health Insurance:

affordable plans for medical, dental, vision and wellbeing starting on day 1

Work-Life Balance:

Paid time off including sick, vacation, holiday and volunteer time, flexible & hybrid work policies (depending on role), and vacation buy / sell program

Financial:

401k matching, employee share plan with voluntary investment and Henkel matching shares, annual performance bonus, service awards and student loan reimbursement

Family Support:

12-week gender neutral parental leave (up to 20 weeks for parents giving birth), fertility support, adoption & surrogacy reimbursement, discounted child and elderly care, and scholarships

Career Growth:

diverse national and international growth opportunities, access to thousands of skills development courses, and tuition reimbursement

The salary for this role is

$ 80,000.00 - $ 100,000.00.

This is the range that we in good faith anticipate relying on when setting wages for this position. We may ultimately pay more or less than the posted range and this range. This salary range may also be modified in the future.

Henkel does not accept unsolicited resumes from search firms or employment agencies. Unsolicited referrals and resumes are considered Henkel property and therefore, Henkel will not pay a fee for any placement resulting from the receipt of an unsolicited referral.

Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information, and other legally protected categories.

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