Overview
Role:
Freelance Creative Engagement Type:
1099 with 90-day project, potential to extend Timing:
Kick off in March ideally Location:
Richmond, VA Experience:
2-3 years minimum with cross-channel hands on creative execution Primary Focus:
Creative execution across social, email, in-store signage, and light site updates • Elevate creative quality • Increase speed and consistency • Reduce internal bottlenecks • Support multiple concurrent campaigns This is an execution-first role. Strategy, messaging decisions, and channel prioritization remain internal. Core Responsibilities
Primary (Must-Have)
Instagram creative (static posts + Reels) Lightweight video editing for Reels Stay abreast of social trends and best practices for content ideation Participate in ideation for campaigns and to improve creative performance Email visual assets built in Paytronix In-store promo signage creative Light website promo updates Iteration based on consolidated feedback Delivery of final, publish-ready assets AI-Enabled Creative Production
AI is a core tool within this role and is expected to be used to accelerate creative production. Integrate into internal workflows leverage AI assisted content creation leveraging Claude, Notion, Canva etc) AI may be used for concepting, layout variations, and production efficiency Final outputs must reflect strong human judgment and brand fluency AI-generated work is a starting point, not the finish line Ways of Working
Weekly creative briefings (long term shift to bi-weekly or monthly) Consolidated feedback provided by internal team Publish-ready assets delivered by creative Leveraging Canva, Adobe, and AI-enabled workflows Expected Time Commitment
20 hours per week Ability to attend team meetings 2-3x per week during core hours M-F 9A-3P Creative work can be completed outside of those hours as long as deliverables are met Ability to visit stores and production facility in Scott's Addition to shoot content Cost Range
Start with $50-$90 hourly range, dependent upon experience Please submit your resume and portfolio to HR@gelatiicecream.com
#J-18808-Ljbffr
Role:
Freelance Creative Engagement Type:
1099 with 90-day project, potential to extend Timing:
Kick off in March ideally Location:
Richmond, VA Experience:
2-3 years minimum with cross-channel hands on creative execution Primary Focus:
Creative execution across social, email, in-store signage, and light site updates • Elevate creative quality • Increase speed and consistency • Reduce internal bottlenecks • Support multiple concurrent campaigns This is an execution-first role. Strategy, messaging decisions, and channel prioritization remain internal. Core Responsibilities
Primary (Must-Have)
Instagram creative (static posts + Reels) Lightweight video editing for Reels Stay abreast of social trends and best practices for content ideation Participate in ideation for campaigns and to improve creative performance Email visual assets built in Paytronix In-store promo signage creative Light website promo updates Iteration based on consolidated feedback Delivery of final, publish-ready assets AI-Enabled Creative Production
AI is a core tool within this role and is expected to be used to accelerate creative production. Integrate into internal workflows leverage AI assisted content creation leveraging Claude, Notion, Canva etc) AI may be used for concepting, layout variations, and production efficiency Final outputs must reflect strong human judgment and brand fluency AI-generated work is a starting point, not the finish line Ways of Working
Weekly creative briefings (long term shift to bi-weekly or monthly) Consolidated feedback provided by internal team Publish-ready assets delivered by creative Leveraging Canva, Adobe, and AI-enabled workflows Expected Time Commitment
20 hours per week Ability to attend team meetings 2-3x per week during core hours M-F 9A-3P Creative work can be completed outside of those hours as long as deliverables are met Ability to visit stores and production facility in Scott's Addition to shoot content Cost Range
Start with $50-$90 hourly range, dependent upon experience Please submit your resume and portfolio to HR@gelatiicecream.com
#J-18808-Ljbffr