
Overview
Role:
Freelance Creative
Engagement Type:
1099 with 90-day project, potential to extend
Timing:
Kick off in March ideally
Location:
Richmond, VA
Experience:
2-3 years minimum with cross-channel hands on creative execution
Primary Focus:
Creative execution across social, email, in-store signage, and light site updates
Core Responsibilities
Instagram creative (static posts + Reels)
Lightweight video editing for Reels
Stay abreast of social trends and best practices for content ideation
Participate in ideation for campaigns and to improve creative performance
Email visual assets built in Paytronix
In-store promo signage creative
Light website promo updates
Iteration based on consolidated feedback
Delivery of final, publish-ready assets
AI-Enabled Creative Production AI is a core tool within this role and is expected to be used to accelerate creative production.
Integrate into internal workflows leveraging AI-assisted content creation, leveraging Claude, Notion, Canva, etc.
AI may be used for concepting, layout variations, and production efficiency
Final outputs must reflect strong human judgment and brand fluency
AI-generated work is a starting point, not the finish line
Ways of Working
Weekly creative briefings (long term shift to bi-weekly or monthly)
Consolidated feedback provided by internal team
Publish-ready assets delivered by creative
Leveraging Canva, Adobe, and AI-enabled workflows
Expected Time Commitment
20 hours per week
Ability to attend team meetings 2-3x per week during core hours M-F 9A-3P
Creative work can be completed outside of those hours as long as deliverables are met
Ability to visit stores and production facility in Scott's Addition to shoot content
Compensation
Start with $50-$90 hourly range, dependent upon experience
Please submit your resume and portfolio to HR@gelatiicecream.com
#J-18808-Ljbffr
Freelance Creative
Engagement Type:
1099 with 90-day project, potential to extend
Timing:
Kick off in March ideally
Location:
Richmond, VA
Experience:
2-3 years minimum with cross-channel hands on creative execution
Primary Focus:
Creative execution across social, email, in-store signage, and light site updates
Core Responsibilities
Instagram creative (static posts + Reels)
Lightweight video editing for Reels
Stay abreast of social trends and best practices for content ideation
Participate in ideation for campaigns and to improve creative performance
Email visual assets built in Paytronix
In-store promo signage creative
Light website promo updates
Iteration based on consolidated feedback
Delivery of final, publish-ready assets
AI-Enabled Creative Production AI is a core tool within this role and is expected to be used to accelerate creative production.
Integrate into internal workflows leveraging AI-assisted content creation, leveraging Claude, Notion, Canva, etc.
AI may be used for concepting, layout variations, and production efficiency
Final outputs must reflect strong human judgment and brand fluency
AI-generated work is a starting point, not the finish line
Ways of Working
Weekly creative briefings (long term shift to bi-weekly or monthly)
Consolidated feedback provided by internal team
Publish-ready assets delivered by creative
Leveraging Canva, Adobe, and AI-enabled workflows
Expected Time Commitment
20 hours per week
Ability to attend team meetings 2-3x per week during core hours M-F 9A-3P
Creative work can be completed outside of those hours as long as deliverables are met
Ability to visit stores and production facility in Scott's Addition to shoot content
Compensation
Start with $50-$90 hourly range, dependent upon experience
Please submit your resume and portfolio to HR@gelatiicecream.com
#J-18808-Ljbffr