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Salesforce Marketing Cloud Reporting Analyst

Location: Westlake, TX Duration: 11 Months

Responsibilities:

Generate Salesforce Marketing Cloud (SFMC) reports to track and analyze campaign performance.

Build custom dashboards and reporting views to support marketing and business stakeholders.

Analyze marketing and customer datasets to uncover trends, performance insights, and more.

","descriptionText","Salesforce Marketing Cloud Reporting Analyst Kaygen Marketing & Communications Salesforce Marketing Cloud Reporting Analyst Location: Westlake, TX Duration: 11 Months Responsibilities: Generate Salesforce Marketing Cloud (SFMC) reports to track and analyze campaign performance. Build custom dashboards and reporting views to support marketing and business stakeholders. Analyze marketing and customer datasets to uncover trends, performance insights, and more.","shortDescription","

Salesforce Marketing Cloud Reporting Analyst

Location: Westlake, TX Duration: 11 Months

Responsibilities:

Generate Salesf...","location","Roanoke, TX, US, 76299","companyName","Kaygen","salaryMin","salaryMax","salaryDescription","https://job-api.jobget.com/v1/job/132957951566?context=WyJEWmY1T1Bvc1NnZnR5Q2l0K0JTQXJycDh4RCtRTDROSmRxSnVNWDZBS3lKandDZXNRcUZlN3hiK1htSjVOMzMyNWVpbVNaNHJ2eXp0bUY2YVJPMGRLczdWMzJySDJNcHBvL0puOURFaXcyYUQ2UDFOWFE9PSIsInJuclo5dUZWR2dacEUzeEYiLCJZS3BMdlZSZzNvaldBTWx0YmJhMVdRPT0iXQ%3D%3D&jg_eid=eba098d2-dd35-499b-a3c7-562098453c9d","companyDescription","companyWebsite","displayLogo","https://www.mediabistro.com/public/images/desk-100x50.webp","displayThumbnail","displayHeadline","Work at Kaygen","isManualPosted","costPerClick",0.28,"displayUrl","fullUrl","https://www.mediabistro.com/jobs/2619371727-salesforce-marketing-cloud-reporting-analyst","strippedDescription","Salesforce Marketing Cloud Reporting Analyst Location: Westlake, TX Duration: 11 Months Responsibilities: Generate Salesforce Marketing Cloud (SFMC) reports to track and analyze campaign performance. Build custom dashboards and reporting views to support marketing and business stakeholders. Analyze marketing and customer datasets to uncover trends, performance insights, and more. ","parsedLocation",{"_468":469,"_470":471,"_472":473,"_474":194,"_475":194,"_476":477},"city","Roanoke","state","TX","country","US","street1","street2","postal_code","76299","displayPublishedAt","5 days ago","shortTitle","shortLocation","level","searchCompanyPath","/jobs?keyword=Kaygen","searchLocationPath","/jobs?location=Roanoke%2C+TX%2C+US%2C+76299","searchTitlePath","/jobs?keyword=Salesforce+Marketing+Cloud+Reporting+Analyst","featuredCompany",{"_425":491,"_15":374,"_492":428,"_74":-5,"_493":494,"_243":495,"_443":496,"_497":-5,"_498":499,"_500":-5,"_501":502,"_503":504,"_505":506,"_453":507,"_461":508,"_455":509},1072,"agency","slug","hearst-television","

Every career with Hearst Television is like a story. How it develops, where it takes you, the milestones you reach along the way – you’ve got a lot to look forward to as your unique career story unfolds. Hearst Television, a subsidiary of Hearst, owns and operates local television and radio stations serving nearly three dozen U.S. cities, reaching 24 million U.S. television households. Through its partnership with nearly all major networks, Hearst Television distributes national content across more than 120 video channels, including programming from ABC, NBC, CBS, CW, MY Net, MeTV, This TV, Estrella, and more. Hearst Television is recognized as one of the industry's premier companies. It has been honored with numerous awards for distinguished journalism and industry innovation, including the Walter Cronkite Award for political journalism, the national Edward R. Murrow Award, the DuPont-Columbia Award, and the George Foster Peabody Award.

","New York, NY","coloredLogo","logoAttachment","Hearst.png","thumbnail","thumbnailAttachment","Hearst_TV_Careers.png","hexCode","#2D75B9","headline","National multimedia company reaching 24 million households","https://production-rails-default.s3.amazonaws.com/uploads/company/logo_attachment/1072/Hearst.png","/companies/hearst-television","https://production-rails-default.s3.amazonaws.com/uploads/company/thumbnail_attachment/1072/Hearst_TV_Careers.png","hasJobSubmission","isSavedJob","similarJobs",[514,525,538,552,565],{"_429":428,"_434":515,"_453":454,"_445":446,"_243":516,"_441":517,"_427":428,"_111":518,"_431":432,"_433":194,"_455":454,"_443":519,"_425":520,"_456":457,"_430":118,"_478":521,"_461":522,"_480":518,"_481":519,"_483":484,"_485":523,"_487":524},["D",1771113600000],"

Salesforce Marketing Cloud Architect

Location: Irvine, CA Hybrid role 3 days per week in office Duration: 6 months

The Salesforce Marketing Cloud Architect is responsible for designing and delivering scalable, secure, and high-performing solutions using Salesforce Marketing Cloud (SFMC). This...

","

Salesforce Marketing Cloud Architect

Location: Irvine, CA Hybrid role 3 days per week in office Duration: 6 months

The Salesforc...","Salesforce Marketing Cloud Architect","Irvine, CA, US, 92713",["B","2619394729"],"4 days ago","/jobs/2619394729-salesforce-marketing-cloud-architect","/jobs?location=Irvine%2C+CA%2C+US%2C+92713","/jobs?keyword=Salesforce+Marketing+Cloud+Architect",{"_429":428,"_434":526,"_453":454,"_445":527,"_243":528,"_441":529,"_427":428,"_111":530,"_431":194,"_433":194,"_455":454,"_443":531,"_425":532,"_456":533,"_430":118,"_478":521,"_461":534,"_480":530,"_481":531,"_483":535,"_485":536,"_487":537},["D",1771088400000],"Crossing Hurdles","Position:

Data Scientist III

Type:

Full-time position

Compensation:

$90-$110 per hour

Location:

New York, NY, USA

Commitment:

10–40 hours/week

Role Responsibilities

Build and maintain audience segments in Salesforce Data Cloud, including signal identification, Calculated Insights (SQL), and activation to SFMC

Partner with Data Engineers to design and build data pipelines that feed marketing reporting and audience systems

Develop automated reporting solutions and self-service dashboards to track campaign performance and marketing KPIs

Pull, clean, and analyze large datasets to deliver audience strategy, segmentation, and revenue opportunity sizing

Ensure data quality and troubleshoot data discrepancies across audience and reporting systems

Translate business requirements into technical audience definitions and partner with campaign managers on complex builds

Requirements

Extensive professional experience in marketing analytics, data engineering, data science, or a related analytics role

Expert-level SQL skills, including complex queries, CTEs, window functions, query optimization, and working with large datasets

Hands‑on experience with Salesforce Data Cloud or similar CDPs, including segment creation, Calculated Insights, and activation workflows

Experience building audience signals and audience segments for marketing campaigns

Proven experience partnering with Data Engineers to build and maintain data pipelines

Strong experience with report automation, including scheduled reports, automated data refreshes, and self-service dashboards

Proficiency in data visualization tools such as Tableau, Hive, or similar

Advanced Google Sheets and Excel skills

Basic Python skills for automation and API utilization

Excellent communication skills with the ability to translate technical concepts for non‑technical stakeholders

Experience with Salesforce Marketing Cloud and marketing automation workflows

Familiarity with CRM data structures and account‑level data models

Background in B2B marketing analytics

Application Process (Takes 20 Mins)

Upload resume

Interview (15 min)

Submit form

#J-18808-Ljbffr\n","Position:

Data Scientist III

Type:

Full-time position

Compensation:

$90-$110 per hour

Locatio...","Senior Marketing Specialist","New York, New York, us, 10261",["B","2569289314"],"Work at Crossing Hurdles","/jobs/2569289314-senior-marketing-specialist","/jobs?keyword=Crossing+Hurdles","/jobs?location=New+York%2C+New+York%2C+us%2C+10261","/jobs?keyword=Senior+Marketing+Specialist",{"_429":428,"_434":539,"_453":454,"_445":540,"_243":541,"_441":542,"_427":428,"_111":543,"_431":194,"_433":194,"_455":454,"_443":544,"_425":545,"_456":546,"_430":118,"_478":547,"_461":548,"_480":543,"_481":544,"_483":549,"_485":550,"_487":551},["D",1771467341000],"AppleOne","Job Title\nMarketing & Web Analytics Analyst (Hybrid – Orlando, FL)\n\nLocation\nOrlando, FL (Hybrid: Mon–Wed onsite, Thu–Fri WFH)\n\nDuration\n12-month contract (1 year)\n\nAbout the Role\nWe’re seeking a Marketing & Web Analytics Analyst to support data‑driven decision making across marketing and web product teams. This role partners closely with stakeholders to deliver insights, reporting, and recommendations that improve digital performance and customer engagement.\n\nThe ideal candidate has a strong background in Google Analytics, SQL, and email analytics (Salesforce Marketing Cloud) and enjoys working with large datasets to turn insights into action.\n\nMust‑Have Qualifications\n\nHands‑on experience with Google Analytics\n\nWorking knowledge of SQL\n\nExperience with email analytics, preferably Salesforce Marketing Cloud (SFMC)\n\nBachelor’s degree in a quantitative, analytics, or computer science‑related field\n\nKey Responsibilities\n\nAssist with dashboard development and maintenance using Power BI (20%)\n\nPerform ad hoc analysis of marketing and web performance using tools such as Snowflake, BigQuery, Power BI, FullStory, and Google Analytics (50%)\n\nPartner with stakeholders to support digital marketing testing initiatives (10%)\n\nSupport recurring reporting distributed across the organization (20%)\n\nTranslate complex data into clear insights and recommendations\n\nBuild and present data‑focused decks to stakeholders\n\nTechnical Skills\n\nBasic proficiency in SQL (required)\n\nR or Python experience is a plus\n\nStrong skills in Excel / Google Sheets and PowerPoint\n\nMarketing and Web Analytics Platforms\n\nGoogle Analytics\n\nAdobe Analytics\n\nGoogle Ads\n\nMeta Ads Manager\n\nSalesforce Marketing Cloud (SFMC)\n\nData Visualization Tools\n\nLooker Studio\n\nPower BI\n\nTableau – preferred\n\nData Warehouses\n\nSnowflake\n\nBigQuery – preferred\n\nEqual Opportunity Employer / Disabled / Protected Veterans\nEqual Opportunity Employer / Disabled / Protected Veterans\n\nThe Know Your Rights poster is available here: https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12.pdf\n\nThe pay transparency policy is available here: https://www.dol.gov/sites/dolgov/files/ofccp/pdf/pay-transp_%20English_formattedESQA508c.pdf\n\nFor temporary assignments lasting 13 weeks or longer, the Company is pleased to offer major medical, dental, vision, 401k and any statutory sick pay where required.\n\nWe are committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation for any part of the employment process, please contact your staffing representative who will reach out to our HR team.\n\nAppleOne participates in the E‑Verify program in certain locations as required by law. Learn more about the E‑Verify program. https://e-verify.uscis.gov/web/media/resourcesContents/E-Verify_Participation_Poster_ES.pdf\n\nWe also consider for employment qualified applicants regardless of criminal histories, consistent with legal requirements, including, if applicable, the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance. Pursuant to applicable state and municipal Fair Chance Laws and Ordinances, we will consider for employment‑qualified applicants with arrest and conviction records, including, if applicable, the San Francisco Fair Chance Ordinance. For Los Angeles, CA applicants: Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.\n\n#1070\n\nCompany Description\nThis company offers growth and a great group of people to work with.\n\n#J-18808-Ljbffr","Job Title\nMarketing & Web Analytics Analyst (Hybrid – Orlando, FL)\n\nLocation\nOrlando, FL (Hybrid: Mon–Wed onsite, Thu–Fri WFH)\n\nDuration\n12-month c...","AppleOne is hiring: Marketing & Web Analyst in Orlando","Orlando, FL, US, 32885",["B","2211929253"],"Work at AppleOne","1 hours ago","/jobs/2211929253-appleone-is-hiring-marketing-web-analyst-in-orlando","/jobs?keyword=AppleOne","/jobs?location=Orlando%2C+FL%2C+US%2C+32885","/jobs?keyword=AppleOne+is+hiring%3A+Marketing+%26+Web+Analyst+in+Orlando",{"_429":428,"_434":553,"_453":454,"_445":554,"_243":555,"_441":556,"_427":428,"_111":557,"_431":194,"_433":194,"_455":454,"_443":558,"_425":559,"_456":560,"_430":118,"_478":521,"_461":561,"_480":557,"_481":558,"_483":562,"_485":563,"_487":564},["D",1771088400000],"SGS Consulting","Senior Marketing Analyst, Business Messaging\nWe are seeking a Senior Marketing Analyst with deep expertise in Salesforce and advanced SQL skills to join our Marketing Operations team within Business Messaging Marketing. This role is critical to building and scaling our audience segmentation capabilities, enabling data-driven marketing campaigns that reach millions of customers.

The ideal candidate acts as a bridge between data and marketing strategy. You will be hands‑on in building audience signals and robust data pipelines, but equally focused on analyzing the \"why\" behind campaign performance, driving experimentation, and providing actionable recommendations to leadership.

Key Responsibilities

Audience Architecture:

Build and maintain audience segments in Salesforce Data Cloud, including signal identification, Calculated Insights (SQL), and activation to SFMC.

Strategic Analysis:

Pull, clean, and analyze large datasets to deliver audience strategy, segmentation, and revenue opportunity sizing. Move beyond descriptive reporting to provide prescriptive recommendations on who to target and when.

Experimentation:

Design, execute, and analyze A/B and multivariate tests (lift studies, holdout groups) to optimize segmentation logic and improve campaign engagement.

Pipeline Development:

Partner with Data Engineers to design and build data pipelines that feed marketing reporting and audience systems.

Performance Measurement:

Develop automated reporting solutions and self‑service dashboards to track campaign performance, focusing on full‑funnel conversion metrics, lead velocity, and attribution.

Data Integrity:

Ensure data quality and troubleshoot data discrepancies across audience and reporting systems.

Stakeholder Collaboration:

Translate business requirements into technical audience definitions and partner with campaign managers on complex builds.

Required Qualifications

7+ years of experience in marketing analytics, data engineering, data science, or a related analytics role.

Expert‑level SQL skills: complex queries, CTEs, window functions, query optimization, and working with large datasets (millions of records).

Strong understanding of

marketing analytics methodologies , including

A/B testing ,

statistical significance , and

cohort analysis .

Hands‑on experience with

Salesforce Data Cloud (or similar CDPs)

including

segment creation ,

Calculated Insights , and

activation workflows .

Experience building audience signals and

audience segments for marketing campaigns.

Proven experience

partnering with Data Engineers

to build and maintain data pipelines.

Strong experience with

report automation : scheduled reports, automated data refreshes, and self‑service dashboards.

Proficiency in

data visualization tools such as Tableau, or similar.

Advanced Google Sheets/Excel

skills.

Basic Python skills

for automation and API utilization.

Excellent communication skills with the ability to translate technical concepts for non-technical stakeholders.

Preferred Qualifications

Experience with

Salesforce Marketing Cloud (SFMC)

and marketing automation workflows.

Experience with

Multi‑Touch Attribution (MTA) modeling and ROI analysis.

Familiarity with

CRM data structures

and account-level data models.

Background in

B2B marketing analytics

(specifically around lead lifecycle and opportunity conversion).

#J-18808-Ljbffr\n","Senior Marketing Analyst, Business Messaging\nWe are seeking a Senior Marketing Analyst with deep expertise in Salesforce and advanced SQL skills to...","Marketing Data Analyst","Menlo Park, California, United States, 94029",["B","2569302224"],"Work at SGS Consulting","/jobs/2569302224-marketing-data-analyst","/jobs?keyword=SGS+Consulting","/jobs?location=Menlo+Park%2C+California%2C+United+States%2C+94029","/jobs?keyword=Marketing+Data+Analyst",{"_429":428,"_434":566,"_453":454,"_445":567,"_243":568,"_441":569,"_427":428,"_111":570,"_431":194,"_433":194,"_455":454,"_443":571,"_425":572,"_456":573,"_430":118,"_478":574,"_461":575,"_480":570,"_481":571,"_483":576,"_485":577,"_487":578},["D",1770465600000],"DeWinter Group","Title: Salesforce Marketing Cloud Analyst\nJob Type: Contract\nContract Length: 6+ months\nTarget Start Date: 11/25\nWork Location/Structure: Hybrid (3x per week) - Foster City, CA\nAbout the Opportunity

Our client, a leader in the Automotive sector, is seeking a highly skilled and hands-on

Salesforce Marketing Cloud

Anaylst

to drive the design, deployment, and enhancement of SFMC-based digital engagement strategies. This role bridges business, technical, and marketing teams to translate campaign goals into scalable, personalized customer experiences — leveraging SFMC features such as SMS, Mobile SDK, personalized content, dashboards, and promotional workflows. This is a high-impact role that requires a self-motivated professional who can hit the ground running and deliver results quickly.\nKey Responsibilities & Deliverables

Lead discovery sessions with stakeholders to gather business requirements, pain points, and campaign goals.\nDesign end-to-end customer engagement solutions using SFMC modules (Email, SMS, MobilePush, Mobile SDK, Journey Builder, Automation Studio).\nArchitect personalization strategies across digital touchpoints using dynamic content, data extensions, and behavioral triggers.\nDefine solution scope and translate business needs into actionable user stories and functional and technical specifications.\nLead Integration discussions with upstream systems and develop integration contracts.\nServe as the functional liaison between marketing, product, and product software teams.\nGuide developers on technical configuration, scripting logic, and integration needs.\nLead end-to-end testing of journeys, automation, and campaign setups.\nReview deliverables, perform UAT, and coordinate go-live execution.\nLead implementation of new channels/features such as SMS, push notifications, Mobile SDK integration, and custom dashboards.\nBuild POCs and pilot campaigns for new use cases and promotions.\nOptimize solution design based on customer behavior insights and feedback.\nOversee campaign performance reporting and dashboard creation for stakeholders.\nEnsure adherence to privacy, security, and compliance requirements (e.g., opt-in/opt-out workflows).\nDefine documentation and governance processes for reusability and audit readiness.\nRequired Skills & Experience

10+ years in CRM/Marketing technology with deep expertise in Salesforce Marketing Cloud (SFMC) as a solution designer and cross-functional lead.\n5+ years in Salesforce Marketing Cloud.\nProven experience designing cross-channel marketing solutions: email, SMS, mobile push, and personalized content.\nStrong understanding of SFMC features: Journey Builder, Contact Builder, Mobile Studio, Personalization Builder, etc.\nFamiliarity with Salesforce ecosystem integrations (e.g., Service Cloud, CDP/Data Cloud using Mulesoft).\nExcellent skills in requirements gathering, documentation, wireframing, and stakeholder communication.\nHands-on experience with campaign testing, QA, and deployment using SFMC tools.\nAbility to interpret analytics and optimize journey design based on performance metrics.\nSalesforce certifications in Marketing Cloud Consultant or Administrator preferred.\nBachelor’s or Master’s degree in Marketing, Business, Computer Science, or a related field.

#J-18808-Ljbffr\n","Title: Salesforce Marketing Cloud Analyst\nJob Type: Contract\nContract Length: 6+ months\nTarget Start Date: 11/25\nWork Location/Structure: Hybrid (3...","Salesforce Marketing Cloud Analyst","Foster City, California, United States, 94420",["B","1769453594"],"Work at DeWinter Group","11 days ago","/jobs/1769453594-salesforce-marketing-cloud-analyst","/jobs?keyword=DeWinter+Group","/jobs?location=Foster+City%2C+California%2C+United+States%2C+94420","/jobs?keyword=Salesforce+Marketing+Cloud+Analyst","actionData","errors"]