Social & Influencer Marketing Manager
Abbode, New York, NY, United States
Abbode is a modern personalization brand redefining embroidery through elevated design and storytelling.
We’re hiring a Social & Influencer Marketing Manager to fully own and lead our social presence across all platforms. This is a hands‑on role for someone who can think strategically, execute quickly, and thrive in a fast‑moving startup environment. You will work directly with our Founder on brand vision, launches, content direction, and growth initiatives.
Responsibilities Own posting and performance across Instagram, TikTok, Pinterest, and emerging platforms
Build and manage monthly content calendars planned in advance
Align content with launches, drops, partnerships, and seasonal moments
Track analytics and optimize for growth and conversion
Content Creation Concept, shoot, and edit short‑form video and photo content
Help plan photoshoots and create detailed shot lists
Work closely with photographers and creative partners
Organize and maintain all content assets, ensuring folders are structured, up to date, and easily accessible
Maintain a cohesive, elevated brand aesthetic
Be comfortable on camera and filming videos of yourself when needed
Influencer Marketing Manage influencer partnerships end to end
Oversee ShopMy gifting strategy and send-outs
Build and nurture long‑term creator relationships
Startup Mindset & Working Style Extremely organized with exceptional attention to detail
Proactive with strong follow‑through and nothing slipping through the cracks
Comfortable managing multiple moving pieces at once
Energized by a fast‑paced, evolving environment
Calm, solution‑oriented, and steady under pressure
Open to direct feedback and able to iterate quickly
No task is too small and willing to jump in wherever needed
Qualifications 3–5 years of experience in social media, influencer marketing, or brand marketing
Experience growing and managing brand social accounts
Strong video editing and content creation skills
Strong aesthetic sensibility within fashion, lifestyle, or luxury‑adjacent brands
NYC‑based and comfortable working primarily in person
#J-18808-Ljbffr
We’re hiring a Social & Influencer Marketing Manager to fully own and lead our social presence across all platforms. This is a hands‑on role for someone who can think strategically, execute quickly, and thrive in a fast‑moving startup environment. You will work directly with our Founder on brand vision, launches, content direction, and growth initiatives.
Responsibilities Own posting and performance across Instagram, TikTok, Pinterest, and emerging platforms
Build and manage monthly content calendars planned in advance
Align content with launches, drops, partnerships, and seasonal moments
Track analytics and optimize for growth and conversion
Content Creation Concept, shoot, and edit short‑form video and photo content
Help plan photoshoots and create detailed shot lists
Work closely with photographers and creative partners
Organize and maintain all content assets, ensuring folders are structured, up to date, and easily accessible
Maintain a cohesive, elevated brand aesthetic
Be comfortable on camera and filming videos of yourself when needed
Influencer Marketing Manage influencer partnerships end to end
Oversee ShopMy gifting strategy and send-outs
Build and nurture long‑term creator relationships
Startup Mindset & Working Style Extremely organized with exceptional attention to detail
Proactive with strong follow‑through and nothing slipping through the cracks
Comfortable managing multiple moving pieces at once
Energized by a fast‑paced, evolving environment
Calm, solution‑oriented, and steady under pressure
Open to direct feedback and able to iterate quickly
No task is too small and willing to jump in wherever needed
Qualifications 3–5 years of experience in social media, influencer marketing, or brand marketing
Experience growing and managing brand social accounts
Strong video editing and content creation skills
Strong aesthetic sensibility within fashion, lifestyle, or luxury‑adjacent brands
NYC‑based and comfortable working primarily in person
#J-18808-Ljbffr