Director, Thought Leader Liaison - Ohio Valley
Scorpion Therapeutics, East Pittsburgh, PA, United States
Role Summary
This role is the Director, Thought Leader Liaison for the Ohio Valley region. We are seeking a dynamic and self-motivated professional to lead field marketing efforts, including Key Opinion Leader identification and management, speaker bureau management, and local/regional patient advocacy engagements. The ideal candidate will bring a strong field marketing background, excellent communication skills, and a proven ability to build meaningful relationships with healthcare professionals and patients. Responsibilities
KOL (Key Opinion Leader) Healthcare Provider Identification and Engagement Market Insight Gathering on current disease management landscape Speaker Bureau Management, including HCP Speaker Identification, Engagement and Training and HCP Speaker Bureau Content Creation HCP and Patient Congress Engagements, including KOL interactions with Invivyd Leadership Support and Execution of Strategic Marketing Initiatives Proactive interactions with KOLs to validate and optimize brand strategies Collaboration on the development of HCP and Patient marketing materials to support effective HCP and Patient Engagement Collaboration with local/ regional advocacy groups to develop and coordinate community engagement webinars aimed at improving patient awareness and understanding of the disease and management options Qualifications
7+ years of experience in pharmaceutical or biotechnology sales, or, with a focus on institutional customers Field marketing or HCP marketing experience In-depth knowledge of the healthcare industry, specifically institutional accounts Preferred: Experience in hematology, transplant, rheumatology, and Infectious disease Proven track record of successfully managing Key Opinion Leaders and complex accounts Proven record of meeting or exceeding business KPIs Analytical mindset with the ability to interpret data, market trends, and customer insights Experience working in Veeva and CRM systems and sales analytics tools Additional Requirements
Ability to travel up to 75% of the time to meet with customers and attend industry events
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This role is the Director, Thought Leader Liaison for the Ohio Valley region. We are seeking a dynamic and self-motivated professional to lead field marketing efforts, including Key Opinion Leader identification and management, speaker bureau management, and local/regional patient advocacy engagements. The ideal candidate will bring a strong field marketing background, excellent communication skills, and a proven ability to build meaningful relationships with healthcare professionals and patients. Responsibilities
KOL (Key Opinion Leader) Healthcare Provider Identification and Engagement Market Insight Gathering on current disease management landscape Speaker Bureau Management, including HCP Speaker Identification, Engagement and Training and HCP Speaker Bureau Content Creation HCP and Patient Congress Engagements, including KOL interactions with Invivyd Leadership Support and Execution of Strategic Marketing Initiatives Proactive interactions with KOLs to validate and optimize brand strategies Collaboration on the development of HCP and Patient marketing materials to support effective HCP and Patient Engagement Collaboration with local/ regional advocacy groups to develop and coordinate community engagement webinars aimed at improving patient awareness and understanding of the disease and management options Qualifications
7+ years of experience in pharmaceutical or biotechnology sales, or, with a focus on institutional customers Field marketing or HCP marketing experience In-depth knowledge of the healthcare industry, specifically institutional accounts Preferred: Experience in hematology, transplant, rheumatology, and Infectious disease Proven track record of successfully managing Key Opinion Leaders and complex accounts Proven record of meeting or exceeding business KPIs Analytical mindset with the ability to interpret data, market trends, and customer insights Experience working in Veeva and CRM systems and sales analytics tools Additional Requirements
Ability to travel up to 75% of the time to meet with customers and attend industry events
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