Campaign & Audience Analyst
Kyivstar, Frankfort, KY, United States
At the Kyivstar Big Data team, this role sits at the intersection of data, marketing and business impact. You will turn Big Data insights into practical targeting strategies that improve campaign performance and reinforce the value of data‑driven marketing. This is a research‑led advisory role focused on analysis, learning and influence rather than campaign setup or execution.
Responsibilities
Analyze client briefs and business objectives to develop audience hypotheses and targeting approaches
Research and map potential audience sources (events, apps, websites, behavioral signals, etc.)
Recommend optimal audience selection and segmentation for promo campaigns
Analyze campaign performance and convert results into actionable insights and improvement steps
Prepare analytical briefs and requirements for Data Analysis team when deeper analysis is needed
Build and maintain an internal knowledge base of audiences, use cases and proven targeting practices
Advise B2B sales teams and clients on effective targeting strategies and realistic performance expectations
Improve campaign quality through audits, post‑analysis and structured recommendations
Requirements
2+ years in digital marketing, media, research or other data‑driven marketing environments
2+ years’ experience in campaign analysis, marketing analytics, customer communications analysis or insights roles
Strong analytical mindset with experience forming and testing hypotheses
Ability to translate campaign data into clear, practical business recommendations
Basic SQL is a plus
Experience with CRM/direct channels (SMS, email, push, etc.) is a plus
Strong interest in audience behavior, segmentation and decision drivers
Ability to ask sharp questions, structure information and explain insights in simple business language
Proactive, self‑driven and comfortable working in a consultative, cross‑functional environment
We offer
A rare opportunity to help build a new data‑driven business direction within Ukraine’s leading mobile operator
Remote‑first format with optional office visits
Competitive salary plus performance bonus
Paid vacation and sick leave
Flexible working hours
Comprehensive medical and life insurance
Professional growth and career development opportunities
A friendly, supportive and collaborative team
More about us & Ukrainian updates Discover our people, culture, and everyday life at Kyivstar on Instagram → https://www.instagram.com/kyivstar.people
Stay up to date with our latest news on LinkedIn → https://www.linkedin.com/company/kyivstar/
Зазирніть в наш Instagram — там про людей, культуру та життя в Київстар → https://www.instagram.com/kyivstar.people
А останні новини про нас шукайте LinkedIn → https://www.linkedin.com/company/kyivstar/
Якщо в тебе залишились питання, ти можеш задати їх нам, рекрутерам Київстар. Переходь в наш телеграм канал «Кар'єра з Київстар» і давай спілкуватись!
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Responsibilities
Analyze client briefs and business objectives to develop audience hypotheses and targeting approaches
Research and map potential audience sources (events, apps, websites, behavioral signals, etc.)
Recommend optimal audience selection and segmentation for promo campaigns
Analyze campaign performance and convert results into actionable insights and improvement steps
Prepare analytical briefs and requirements for Data Analysis team when deeper analysis is needed
Build and maintain an internal knowledge base of audiences, use cases and proven targeting practices
Advise B2B sales teams and clients on effective targeting strategies and realistic performance expectations
Improve campaign quality through audits, post‑analysis and structured recommendations
Requirements
2+ years in digital marketing, media, research or other data‑driven marketing environments
2+ years’ experience in campaign analysis, marketing analytics, customer communications analysis or insights roles
Strong analytical mindset with experience forming and testing hypotheses
Ability to translate campaign data into clear, practical business recommendations
Basic SQL is a plus
Experience with CRM/direct channels (SMS, email, push, etc.) is a plus
Strong interest in audience behavior, segmentation and decision drivers
Ability to ask sharp questions, structure information and explain insights in simple business language
Proactive, self‑driven and comfortable working in a consultative, cross‑functional environment
We offer
A rare opportunity to help build a new data‑driven business direction within Ukraine’s leading mobile operator
Remote‑first format with optional office visits
Competitive salary plus performance bonus
Paid vacation and sick leave
Flexible working hours
Comprehensive medical and life insurance
Professional growth and career development opportunities
A friendly, supportive and collaborative team
More about us & Ukrainian updates Discover our people, culture, and everyday life at Kyivstar on Instagram → https://www.instagram.com/kyivstar.people
Stay up to date with our latest news on LinkedIn → https://www.linkedin.com/company/kyivstar/
Зазирніть в наш Instagram — там про людей, культуру та життя в Київстар → https://www.instagram.com/kyivstar.people
А останні новини про нас шукайте LinkedIn → https://www.linkedin.com/company/kyivstar/
Якщо в тебе залишились питання, ти можеш задати їх нам, рекрутерам Київстар. Переходь в наш телеграм канал «Кар'єра з Київстар» і давай спілкуватись!
By clicking the “Apply for this job” button, you confirm that you have read, understood, and explicitly agree to our Applicants Privacy Policy.
#J-18808-Ljbffr