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B2B Demand Generation & Marketing Operations

Pay Lynxs, Portland, OR, United States


Overview

We are looking for a part-time B2B marketing professional to support lead generation and marketing programs for a growing financial crime and fraud software platform serving banks and credit unions. This role combines marketing operations, demand generation, and content support to help increase qualified leads and improve campaign execution. The position works closely with our sales and marketing team and is ideal for someone who enjoys both strategy and hands-on execution. Responsibilities

Lead Generation Programs

Build targeted prospect lists using ZoomInfo Manage marketing campaigns designed to generate leads Identify new ways to increase inbound interest

Webinar Marketing

Organize and manage webinar campaigns within Zoom Update postings on Website (WordPress) to announce Webinars Manage email invitations and reminders (Constant Contact)

Marketing Operations

Manage and optimize ZoomInfo usage Maintain prospect lists and segmentation Track campaign performance

Content & Campaign Support

Suggest new blog posts and marketing content Help edit email campaigns to keep messaging fresh

Ideal Experience

3+ years in B2B marketing Experience with lead generation campaigns Familiarity with ZoomInfo or similar data platforms Experience managing webinars or marketing programs Comfortable working with sales teams Nice to Have

SaaS or fintech experience Experience marketing to financial institutions Hours & Compensation

10 – 15 hours per week $40-$60/hour depending on experience What Success Looks Like

Increased webinar attendance More qualified sales leads Better use of marketing tools like ZoomInfo Improved marketing campaign execution

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