Senior Marketing Specialist
Intek Plastics, Hastings, MN, United States
Overview
Are you a creative, strategic, and data-driven marketer ready to make an impact? We’re looking for a
Senior Marketing Specialist
to lead marketing initiatives that drive growth and strengthen our brand in the B2B manufacturing space.
What You’ll Do
Lead all pre-show, onsite, and post-show activities
Coordinate booth design, logistics, and promotional materials
Drive lead generation and maximize event ROI
Develop brochures, presentations, case studies, and sales tools
Maintain brand consistency across all materials
Manage and optimize website content for SEO and user experience
Create digital campaigns that generate awareness and qualified leads
Content & Demand Generation
– Write blogs, case studies, newsletters, and leadership content
Partner with Sales to align campaigns with goals
Maintain consistent brand messaging
Conduct market research and competitive analysis
Track performance and deliver insights to guide decisions
Internal & Customer Communications
– Gather customer testimonials and develop case studies
What You Bring
Bachelor’s degree in Marketing, Communications, or related field
5+ years of marketing experience (manufacturing preferred)
Strong written and verbal communication skills
Proficiency in Microsoft Office Suite
Analytical, self-motivated, and results-driven
Excellent problem-solving skills
Valid driver’s license with acceptable motor vehicle record
Travel up to 25%
Why You’ll Love Working Here
Make a visible impact in a growing B2B organization
Collaborative and supportive team culture
Variety in your work
Opportunity to drive strategy and lead meaningful marketing initiatives
Interested or know someone who would be a great fit? Apply today or message us to learn more!
#J-18808-Ljbffr
Senior Marketing Specialist
to lead marketing initiatives that drive growth and strengthen our brand in the B2B manufacturing space.
What You’ll Do
Lead all pre-show, onsite, and post-show activities
Coordinate booth design, logistics, and promotional materials
Drive lead generation and maximize event ROI
Develop brochures, presentations, case studies, and sales tools
Maintain brand consistency across all materials
Manage and optimize website content for SEO and user experience
Create digital campaigns that generate awareness and qualified leads
Content & Demand Generation
– Write blogs, case studies, newsletters, and leadership content
Partner with Sales to align campaigns with goals
Maintain consistent brand messaging
Conduct market research and competitive analysis
Track performance and deliver insights to guide decisions
Internal & Customer Communications
– Gather customer testimonials and develop case studies
What You Bring
Bachelor’s degree in Marketing, Communications, or related field
5+ years of marketing experience (manufacturing preferred)
Strong written and verbal communication skills
Proficiency in Microsoft Office Suite
Analytical, self-motivated, and results-driven
Excellent problem-solving skills
Valid driver’s license with acceptable motor vehicle record
Travel up to 25%
Why You’ll Love Working Here
Make a visible impact in a growing B2B organization
Collaborative and supportive team culture
Variety in your work
Opportunity to drive strategy and lead meaningful marketing initiatives
Interested or know someone who would be a great fit? Apply today or message us to learn more!
#J-18808-Ljbffr