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Inside Sales Representative - Power Systems

Wagner Equipment Co., Aurora, CO, United States


Job Category:

Sales

Requisition Number:

INSID005664

Posted:

March 16, 2026

Work type:

Full-Time

Location Power Systems - CO | 05 18000 Smith Rd Aurora, CO 80011, USA

Power Systems - NM 700 Wagner Ct. SE Albuquerque, NM 87105, USA

Benefits

Paid Time Off (PTO) Plan -

Up to 96 hours

of PTO in your first year + 8 company paid holidays

Medical, dental, and vision insurance

Life and AD&DD Insurance

Retirement Plans -

401K

and

Roth 401K , eligible employees can receive a company contribution up to

7%

Tuition Reimbursement

Employee Assistance Program (EAP)

CEFCU - Citizens Equity First Credit Union: employees have access to payroll deductions, savings, accounts, loans, VISA card, and more.

Additional Benefits: Unum Supplemental Life Insurance, Aflac Critical Illness + Accidental Insurance, ID WatchDog and discounted employee phone plans.

Job Description The goal of the Inside Sales Representative (ISR) is to establish or re-establish, qualify, and maintain contact with small to medium-sized customers to increase machine, parts and service sales by making 20+ calls per day in a manner that reflects the company’s vision of working as “One Professional Team.” ISR customers are typically small construction, landscape, and governmental customers identified via DBS, Used Machine Sales, UCC1, Selectory Database, Association Directories, etc. The ISR proactively manages an account base in an assigned territory, employing a disciplined phone‑call campaign approach. The ISR provides retail assistance and coordination for customers with all sales activities, even if they don’t actually perform these functions personally, such as demonstrating, qualifying, quoting, and closing the sale. Direct mail and other promotional activities are used to drive business to the ISR’s. A segmented and targeted industry approach is used in addition to some regionalized campaigns.

Pay & Compensation Pay Rate: Base salary + Commission. Pay rate is dependent upon education & experience.

Essential Functions

Generate renewal quotes for customer value agreements for generators in standby and prime applications.

Reference past work orders in DBS or Saleslink when generating new/renewal/repair quotes.

Hand off awarded quotes with purchase order to service team for execution and ensure documentation is input in foresight and scheduling system for centralized record keeping.

Maintain and update accurate customer account information and machine population data.

Track specific account, territory and sales goals using our CRM system.

Pass parts, service, sales and rental requests to the appropriate person or organization.

Ability to manage multiple sales leads and opportunities at any given time.

Establish and grow value‑added, consultative relationships with our customers.

Develop strong positive relationships with our outside sales representatives and other employees.

Employ a disciplined phone call campaign, making 20 calls per day.

Maintain a call cycle with customers according to the established PAR for the account.

Qualify accounts and begin to develop the customer relationship.

Target specific customers for sales and promotions.

Promote all aspects of the Dealership by promoting sales, parts, service, rental, and Customer Support Agreements for all products and services represented by Wagner Equipment & Wagner Rents.

Perform simple needs analysis to determine individual customer’s needs and provide solutions to fit those needs.

Know and can communicate effectively about various Dealer products and services.

Ability to understand and use multiple programs and systems simultaneously such as SalesLink DBS, SIS, Dealer.cat.com, Vision Link, SIMSi, etc.

Other duties as assigned by manager.

Required Education and Experience

High School Diploma or GED.

College Degree in any discipline or equivalent combination of education and experience.

3+ years in outbound phone sales preferred.

3+ years administrative/clerical experience.

3+ years customer service experience.

3+ years sales experience.

Physical Demands & Competencies

Standing, walking, talking, sitting, use of hands & hearing.

Sedentary work that primarily involves sitting/standing but may require occasionally lifting and/or moving up to 25 pounds.

Data Entry, telephone, reading/writing, reasoning, organizational, communication & math skills.

Safety & Product Knowledge.

Decision Making.

Planning and Prioritizing.

Ability to inspire and support others.

Basic knowledge of Microsoft PowerPoint.

Intermediate knowledge of Microsoft Word, Outlook, and Excel.

Work Environment

Noise: Moderate.

Indoors and Outdoors.

Travel Requirements

5% (Desk based, travel for training).

Other Duties Job offers are contingent upon all required pre‑employment screenings which may include but are not limited to background checks, drug/alcohol testing, fit for duty testing, and any other job‑related tests/screenings.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

Requirements are representative of minimum levels of knowledge, skills and/or abilities. To perform this job successfully, the employee must possess the abilities or aptitudes to perform each duty proficiently.

Equal Opportunity Employer Wagner Equipment Co. is an EEO/AA/Veterans/Disabled employer.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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