Director of Partner Marketing

Location: Hybrid – SF Bay Area occasionally

Pay Rate: $110/hour - $120/hour

The Sage Group’s client is a hyper growth leading technology company that provides AI voice solutions.

We also power the ecosystem for Partners, enabling partners to embed best-in-class ambient intelligence into their own solutions.

As we scale, partnerships are not just integrations. They are strategic growth engines.

We are looking for a Director of Partner Marketing to build and lead the strategy that amplifies, activates, and monetizes our partner ecosystem. This role exists to turn strategic partnerships into measurable market impact. You will own the external go-to-market motion with partners, drive co-marketing strategy, expand joint pipeline, and ensure we are positioned as a category-defining AI partner across the ecosystem.

This is a highly strategic, cross-functional leadership role at the center of Marketing, Partnerships, Sales, and Executive alignment.

What will you do every day?

• Own the partner marketing strategy aligned to revenue and expansion goals.
• Develop tiered marketing plans across strategic partners, and platform ecosystem relationships.
• Identify and prioritize co-marketing investments that drive pipeline, influence revenue, and increase partner-sourced deals.

Co-Marketing & Demand Generation

• Design and execute joint campaigns, events, field marketing activations, work closely with our digital team on programs, and executive roundtables with partners.
• Lead integrated marketing initiatives tied to major conferences
• Build scalable partner campaign frameworks that drive measurable demand generation and account penetration.

Executive & Strategic Partner Alignment

• Collaborate closely with the executive team to support strategic partner relationships.
• Develop executive-ready materials, joint value narratives, and ecosystem positioning for board-level and C-suite discussions.
• Represent Marketing in partner QBRs and executive steering committees.
• Define OKRs for partner-sourced, partner-influenced, and co-sell revenue.
• Partner with Sales and RevOps to track attribution and optimize ROI across ecosystem marketing investments.
• Ensure partner marketing efforts directly contribute to enterprise pipeline growth.

Brand Amplification & Market Positioning

• Elevate our brand through joint announcements, thought leadership, media opportunities, and ecosystem storytelling.
• Identify opportunities for category leadership alongside partners.
• Drive visibility in key markets including ecosystems, and digital platforms.

Internal Leadership & Cross-Functional Collaboration

• Work closely with Partnerships, Sales, Customer Success, Corporate Marketing, and Product teams to align on partner priorities.
• Establish clear processes for partner campaign planning and execution.
• Build and mentor a high-performing partner marketing function over time.

What are we looking for in the ideal candidate?

• Strategic thinker who understands ecosystem economics and platform-driven growth.
• Executive presence and consultative approach with C-suite and enterprise partners.
• Data-driven operator who ties marketing programs to revenue outcomes.
• Strong communicator who can articulate complex AI value propositions in joint narratives.
• Self-starter who thrives in high-growth, ambiguous environments.
• Operationally rigorous and comfortable building scalable processes from scratch.
• Deep understanding of co-sell motions and enterprise SaaS sales cycles.
• AI-savvy or AI-curious and energized by innovation.

Qualifications

• 10-15+ years of experience in partner marketing, ecosystem marketing, alliances marketing, or strategic go-to-market roles in enterprise SaaS.
• 3+ years leading cross-functional or partner marketing teams.
• Proven track record driving measurable pipeline and revenue through partnerships.
• Experience working with ecosystems or enterprise technology preferred.
• Strong understanding of co-selling models and channel partnerships.
• Excellent written and verbal communication skills with executive-level fluency.
• Experience launching and scaling partner programs in high-growth environments.

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