Digital Content Specialist
Convergenz, Vienna, VA, United States
Duration
Duration : 6 Months Contract - Can Extend
Role Summary
*** is seeking an experienced
Digital Asset Coordinator
(5+ years of experience) to manage, organize, update, edit, and archive all assets and files for the Marketing Creative Services team.
In this role, you will develop, support, and evolve the Digital Asset Management (DAM) system for NFCU brands, including active participation in DAM modernization and migration efforts (e.g., transitioning to enterprise DAM/EDAM platforms). You will provide system support to users, ensure metadata and governance standards are followed across the organization, and maintain accurate tracking of asset usage and licensing. This role requires considerable judgment, initiative, and collaboration to handle complex assignments.
Core Responsibilities
System Management:
Conduct daily management of the Digital Asset Management System (DAMs), including Adobe Experience Manager (AEM) and related asset platforms.
Asset Lifecycle:
Manage the lifecycle of image assets after creation including selection, ingestion, governance, and ongoing maintenance within the AEM DAM.
Metadata & Discovery:
Maximize discovery of digital assets by enhancing product and lifestyle images with metadata that follows established guidelines and aligns with business objectives.
DAM Evolution & Migration:
Support migration initiatives (e.g., DAM to EDAM) by assisting with asset preparation, metadata alignment, ingestion standards, validation of migrated assets, and workflow readiness.
Subject Matter Expertise:
Serve as the SME for DAM systems; maintain accurate system procedures and policies; and contribute to process improvements, testing, documentation, training, and user support.
Asset Coordination:
Organize and maintain all files for the Marketing Creative Services team, including Internally Generated Photography and Video, Campaign Photography, Stock Photography, Logos, Design Assets, Video B-roll, and special projects.
Cross-Functional Collaboration:
Act as the primary point of contact for asset requests and handoffs from internal marketing teams, content strategists, back-end developers, and outside vendors.
Standardization:
Create, develop, and maintain a naming convention framework and ensure the proper naming, labeling, and governance of content across all channels.
Optimization:
Research streamlining opportunities to improve search and discovery; identify and communicate opportunities for enrichment and consistency in the metadata lifecycle.
Innovation:
Research and help implement new technologies, tools, or enhancements that streamline asset platforms, DAM processes, and migration-related workflows.
Qualifications
Technical Knowledge:
Working knowledge of creative file formats and file size optimization (JPG, GIF, PNG, SVG, EPS, vector, and flattened images).
DAM Expertise:
Experience overseeing digital catalogs or asset libraries, including asset lifecycle management and metadata governance.
Software Proficiency:
Experience using online content management systems, specifically
Adobe Experience Manager (AEM) .
Migration Experience:
Experience supporting or participating in DAM migration efforts (DAM to EDAM), including asset preparation, metadata alignment, or ingestion validation (Preferred/Plus).
Creative Skills:
Effective skill in image editing software and techniques, including color correction, photo retouching, and
Adobe Creative Cloud
solutions.
Soft Skills:
Advanced interpersonal, verbal, and written communication skills; ability to build relationships through rapport, trust, diplomacy, and tact.
Organization:
Advanced research, analytical, and problem-solving skills; demonstrated ability to work independently and manage multiple priorities effectively.
NFCU Context:
Working knowledge of Navy Federal’s functions, philosophy, operations, systems, and organizational objectives.
Tools:
Proficiency in word processing, spreadsheet, database, and presentation software.
Education:
Bachelor’s degree in Marketing, Communications, Graphic Design, Information or Computer Science, or an equivalent combination of education, training, or experience.
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Role Summary
*** is seeking an experienced
Digital Asset Coordinator
(5+ years of experience) to manage, organize, update, edit, and archive all assets and files for the Marketing Creative Services team.
In this role, you will develop, support, and evolve the Digital Asset Management (DAM) system for NFCU brands, including active participation in DAM modernization and migration efforts (e.g., transitioning to enterprise DAM/EDAM platforms). You will provide system support to users, ensure metadata and governance standards are followed across the organization, and maintain accurate tracking of asset usage and licensing. This role requires considerable judgment, initiative, and collaboration to handle complex assignments.
Core Responsibilities
System Management:
Conduct daily management of the Digital Asset Management System (DAMs), including Adobe Experience Manager (AEM) and related asset platforms.
Asset Lifecycle:
Manage the lifecycle of image assets after creation including selection, ingestion, governance, and ongoing maintenance within the AEM DAM.
Metadata & Discovery:
Maximize discovery of digital assets by enhancing product and lifestyle images with metadata that follows established guidelines and aligns with business objectives.
DAM Evolution & Migration:
Support migration initiatives (e.g., DAM to EDAM) by assisting with asset preparation, metadata alignment, ingestion standards, validation of migrated assets, and workflow readiness.
Subject Matter Expertise:
Serve as the SME for DAM systems; maintain accurate system procedures and policies; and contribute to process improvements, testing, documentation, training, and user support.
Asset Coordination:
Organize and maintain all files for the Marketing Creative Services team, including Internally Generated Photography and Video, Campaign Photography, Stock Photography, Logos, Design Assets, Video B-roll, and special projects.
Cross-Functional Collaboration:
Act as the primary point of contact for asset requests and handoffs from internal marketing teams, content strategists, back-end developers, and outside vendors.
Standardization:
Create, develop, and maintain a naming convention framework and ensure the proper naming, labeling, and governance of content across all channels.
Optimization:
Research streamlining opportunities to improve search and discovery; identify and communicate opportunities for enrichment and consistency in the metadata lifecycle.
Innovation:
Research and help implement new technologies, tools, or enhancements that streamline asset platforms, DAM processes, and migration-related workflows.
Qualifications
Technical Knowledge:
Working knowledge of creative file formats and file size optimization (JPG, GIF, PNG, SVG, EPS, vector, and flattened images).
DAM Expertise:
Experience overseeing digital catalogs or asset libraries, including asset lifecycle management and metadata governance.
Software Proficiency:
Experience using online content management systems, specifically
Adobe Experience Manager (AEM) .
Migration Experience:
Experience supporting or participating in DAM migration efforts (DAM to EDAM), including asset preparation, metadata alignment, or ingestion validation (Preferred/Plus).
Creative Skills:
Effective skill in image editing software and techniques, including color correction, photo retouching, and
Adobe Creative Cloud
solutions.
Soft Skills:
Advanced interpersonal, verbal, and written communication skills; ability to build relationships through rapport, trust, diplomacy, and tact.
Organization:
Advanced research, analytical, and problem-solving skills; demonstrated ability to work independently and manage multiple priorities effectively.
NFCU Context:
Working knowledge of Navy Federal’s functions, philosophy, operations, systems, and organizational objectives.
Tools:
Proficiency in word processing, spreadsheet, database, and presentation software.
Education:
Bachelor’s degree in Marketing, Communications, Graphic Design, Information or Computer Science, or an equivalent combination of education, training, or experience.
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