Technology Marketing Manager

This range is provided by Innovative Driven. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range $120,000.00/yr - $140,000.00/yr Innovative Driven is seeking a collaborative and self-motivated Marketing Technology Operations Manager to join the team at a Texas law firm client. This position is full-time and on-site at their Dallas, TX office. Responsibilities Oversee integration of CRM with other software platforms Serve as primary contact for marketing technology questions and issues Manage firmwide data quality and visualization programs Establish strategic analytics and reporting capabilities Support email marketing initiatives, including technical setup and optimization Upgrade and manage Vuture templates Configure technologies and systems to support event profiles Oversee Mail List Manager for targeted event and campaign mailing lists Architect scalable invitation distribution processes in collaboration with Marketing, Events, PGM, and Business Development Enable real-time RSVP reporting and oversee post-event tasks Design training materials and deliver training sessions Track support requests to identify common issues and training needs Identify and document technical best practices for all users Ensure that workload aligns with firm objectives Qualifications Minimum 7 years in marketing, sales, business development, or related field Bachelor's degree (Marketing, Computer Science, Information Technology, or a related field) or a high school diploma plus equivalent work experience Advanced proficiency with CRM systems, digital marketing, and graphic design Experience with brand strategy, client lifecycle management, digital campaign management, and marketing analytics Expertise in marketing technology platforms and automation Proficiency in CRM database management and optimization Ability to create clear documentation and training for diverse skill levels Experience developing and delivering technology training programs Ability to translate technical concepts for non-technical audiences Excellent time management, communication, and prioritization skills Seniority level Mid-Senior level Employment type Full-time Job function Marketing, Information Technology, and Management Industries Legal Services and Law Practice Inferred from the description for this job Medical insurance Vision insurance 401(k) Paid maternity leave Paid paternity leave #J-18808-Ljbffr