Craft Brewery SOCIAL MEDIA & DIGITAL GROWTH MANAGER

Benefits:

401(k)

Bonus based on performance

Dental insurance

Employee discounts

Health insurance

Paid time off

Vision insurance

Belching Beaver Brewery and RTD CoPack are seeking a data-driven creative leader to oversee social media strategy across multiple beverage brands, four retail locations, and retail-distributed craft beer and RTD products.

Key Responsibilities

Own and execute social media strategy across multiple brands and locations

Drive measurable growth tied directly to sales and retail performance

Build, structure, and scale a formal internship program (including recruiting, training, and mentoring), potentially in partnership with local colleges

Lead weekly strategy, creative direction, and analytics meetings

Collaborate with Sales on retail displays, POS materials, and merch design

Oversee clothing and lifestyle product creative direction

Work directly with contracted artists on packaging, POS, and brand asset development

Ensure brand consistency across digital platforms and physical retail channels

Data-Driven Expertise Required

Interpret engagement and conversion analytics

Execute structured A/B testing strategies

Track ROI on paid and organic campaigns

Understand funnel strategy (awareness to conversion)

Tie campaigns directly to retail sell-through and profitability

Ideal Candidate

Confident, outgoing leader

Creative yet analytically sharp

Self-motivated and organized

Comfortable managing multiple brands simultaneously

Excited to help scale a growing beverage and lifestyle platform

This is a high-impact leadership opportunity with strong growth potential into a Director-level role. You will directly influence retail shelf presence, packaging design, merchandising, lifestyle branding, and product launches across an expanding beverage portfolio.

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