Business Development Representative - Asymmetric Marketing

Business Development Representative - Asymmetric Marketing We help mid‑market companies ($10M‑$150M revenue) systematically defeat competitors with 5‑10x their resources. Founded by a former Army Delta Force officer, we apply military asymmetric warfare principles to business competition. Our clients are underdogs who refuse to accept that bigger means better. The Opportunity We seek a Business Development Representative to identify and engage companies facing unfair competitive battles. You'll be the first point of contact for CEOs and executives frustrated by losing to bigger, better‑funded rivals. Your mission: book strategic conversations that lead to transformative client partnerships. What You'll Do Research and identify companies competing against much larger rivals Use ZoomInfo and Apollo to build targeted prospect lists Conduct 40‑50 personalized outreach touches daily via LinkedIn, email, and phone Book Asymmetric Growth Assessments with qualified executives Research competitive dynamics and identify vulnerability opportunities Track all activities and optimize outreach performance Specific Targets 200+ personalized touches weekly 6‑8 Assessment meetings booked monthly Support the closure of 2‑3 new clients monthly What You Need Required 2+ years B2B outreach experience (SDR, BDR, or similar role) Proven ability to book meetings with C‑level executives Experience with LinkedIn Sales Navigator and CRM systems Excellent research and written communication skills Self‑directed and comfortable working independently Genuine interest in helping smaller companies compete Preferred Experience with ZoomInfo, Apollo, or similar platforms Knowledge of the Midwest business landscape Understanding of competitive strategy or consulting Military background or appreciation for military strategy Experience at companies facing bigger competitors Compensation Structure Base Salary: $4,000/month ($48,000 annually) Performance Bonuses: $500 per closed deal (from your booked meetings) Expected 2‑3 closures monthly = $1,000‑1,500 additional Total expected earnings: $5,000‑5,500/month ($60‑66K annually) Top performers can earn $70K+ with consistent closures What Makes This Role Special Unique Value Proposition: You're not selling marketing services. You're helping underdogs turn competitive disadvantages into weapons. Every successful meeting helps a smaller company protect jobs, grow sustainably, and prove that David can still beat Goliath. Direct Impact: Your research directly influences strategy. When you identify a competitor vulnerability, it becomes part of our client solution. You're not just booking meetings; you're gathering intelligence. Growth Path: Learn strategic consulting, competitive analysis, and advanced business development—clear progression to Account Executive, Strategic Accounts, or Consulting roles. Culture: Work directly with our founder (former Delta Force) and team that values precision, strategy, and helping underdogs win. Your First 90 Days Month 1: Learn our methodology, map 200 target companies, and book 3‑5 Assessments. Month 2: Refine your approach, expand territory, and book 6‑8 Assessments. Month 3: Hit full productivity, influence 2‑3 closed deals, and establish your rhythm. Who You Are You get fired up when you see a small company getting pushed around by a giant. You believe in research over volume, quality over quantity, and that personalization beats automation. You're curious about why some companies win despite disadvantages. You want to be part of something that matters. You understand that booking a meeting is just the beginning— you care whether that meeting becomes real value for the client and our company. Location & Work Arrangement Remote or hybrid (Madison, WI office available). Some travel for regional events and client meetings is preferred but not required. Flexible hours with core availability 9 AM—3 PM CT. How to Apply Apply through LinkedIn and send the following to applications@asymmetric.pro: Your resume Brief answers to these questions: Name a company you think is successfully competing against a much larger rival. Why are they winning? Write a 3‑sentence LinkedIn message to a CEO whose competitor has 10x their budget. What's your approach to researching a company before reaching out? Links to your LinkedIn profile and any relevant work samples No generic applications, please. Show us you understand what makes our approach different. Asymmetric Marketing is committed to building a diverse team. We encourage applications from veterans, people who've worked at underdog companies, and anyone who's ever felt the frustration of competing against unfair odds. #J-18808-Ljbffr