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Marketing Messaging Manager

Trulieve, Florida, NY, United States


Direct message the job poster from Trulieve Location: Tallahassee or Tampa, FL hybrid If outside of Tallahassee or Tampa, will be remote, FL required FLSA Status: Exempt Position Description: Our growing company is seeking a Marketing Messaging Manager to join our Trulieve Florida marketing team. This position will plan out the daily message campaign and cadence in accordance to the Florida Calendar. Responsibilities: Build daily, weekly and monthly communication plans based on promo & launch calendar Brief, review and approve creative according to the plan Collaborate with Marketing Specialists and other cross-functional partners to build in appropriate communication support Collaborate with digital team on performance of key messages, channels and tactics Develop segmentation tactics that inform the daily communications based on personalized content and customer preference. Share regular guidance and directive to retail and cross-functional teams Plan, develop, execute and optimize retention focused campaigns In partnership with creative team, support localized content and communication initiatives Plan marketing communication plans with the appropriate and balanced marketing mix Collaborates with leadership, marketing team, production, retail and compliance Comply with all security policies/procedures. Qualifications: 3+ years of experience in a marketing and/or communications Working knowledge of Smartsheet Proficient use in Powerpoint Additional Requirements: Excellent organizational skills and the ability to prioritize while working on multiple projects Exceptional writing abilities regardless of the subject-matter Excellent communication skills and the ability to effectively interact with co-workers and upper management as needed Detail-oriented, collaborative, and creative team-player Must be able to work in a fast-paced, fluid environment under intense deadlines Seniority level Mid-Senior level Employment type Full-time Job function Marketing Industries Alternative Medicine and Retail Benefits Medical insurance Vision insurance 401(k) #J-18808-Ljbffr