
CRM Strategy Lead: Health Member Engagement (Hybrid)
Highmark Health, Hartford, CT, United States
A leading healthcare organization is looking for a marketing professional to support member activation initiatives. The ideal candidate will have at least 5 years of experience in marketing strategy, campaign management, and CRM marketing. Responsibilities include working cross-functionally to ensure marketing strategies align with business goals, and analyzing customer data for targeted campaigns. The position offers hybrid or remote work options, making it accessible regardless of location within the stated range.
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