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CRM Strategy Lead: Health Member Engagement (Hybrid)

Highmark Health, Indianapolis, IN, United States


A healthcare organization seeks to hire a Marketing Specialist responsible for enhancing member activation and engagement initiatives. Key responsibilities include executing marketing strategies, managing customer journeys across various channels, and conducting data analysis to optimize campaign effectiveness. The ideal candidate will have at least 5 years of experience in marketing strategy, preferably in the healthcare sector. This position offers hybrid or remote work options for eligible candidates. #J-18808-Ljbffr