
Digital Marketing & Advertising Sales
Grey Street, Frederick, MD, United States
Position Overview
If you’re passionate about helping businesses grow, thrive, and dominate in today’s digital world—this is the opportunity you’ve been looking for.
We partner with businesses of all sizes—from local brands to scaling companies to drive real, measurable growth through strategic digital marketing and advertising. As a Digital Marketing & Advertising Strategist, you won’t just sell services—you’ll deliver solutions that help clients generate leads, increase revenue, and build lasting brand presence.
If you’re motivated by results, energized by relationships, and driven to make a direct impact on business success, this role puts you at the center of it all.
Position Overview
We are seeking a high-performing Digital Marketing and Advertising Strategist to drive new client acquisition and long-term revenue growth for our digital marketing and advertising services. This role is responsible for identifying, pursuing, and closing new business opportunities while also managing client relationships post-sale to ensure retention, growth, and satisfaction.
The ideal candidate combines strong consultative sales skills with strategic marketing expertise and the ability to own the client relationship throughout its lifecycle—from initial pitch through ongoing campaign performance and expansion.
Key Responsibilities
Business Development & Sales
Identify, prospect, and develop new business opportunities through networking, referrals, events, cold outreach, and strategic partnerships
Build and manage a robust sales pipeline to consistently meet or exceed revenue targets
Conduct discovery meetings to assess client marketing challenges, goals, and budgets
Develop customized digital marketing proposals and strategic recommendations
Present and sell digital advertising solutions including PPC, Streaming tv and audio, paid social, programmatic advertising, and analytics
Negotiate contracts and close new business deals
Maintain accurate CRM records and sales forecasts
Account & Relationship Management (Post-Sale)
Serve as the primary point of contact and strategic advisor for assigned client accounts
Lead client onboarding and ensure a smooth transition from sales to campaign execution
Maintain regular communication with clients through meetings, reporting, and performance reviews
Monitor campaign performance in collaboration with internal teams and provide strategic insights and recommendations
Ensure client satisfaction, retention, and achievement of agreed-upon KPIs
Proactively identify and resolve issues or risks to client success
Revenue Growth & Account Expansion
Identify upsell, cross-sell, and renewal opportunities within existing accounts
Develop long-term account growth strategies aligned with client business objectives
Increase client lifetime value through expanded services and budget growth
Maintain strong relationships that lead to referrals and additional business opportunities
Strategic Planning
Translate client goals into comprehensive digital marketing strategies
Collaborate with internal marketing, creative, and analytics teams to develop and optimize campaigns
Provide insights into industry trends, competitive landscape, and emerging marketing technologies
Align campaign strategy with measurable ROI and growth objectives
Qualifications
3+ years of outside sales, business development, or account management experience (digital marketing, advertising, or media preferred)
Proven track record of meeting or exceeding revenue targets
Experience managing client relationships post-sale, including retention and growth
Strong understanding of digital marketing channels (Google Ads, Meta Ads, SEO, analytics, email marketing, etc.)
Excellent presentation, communication, and negotiation skills
Ability to manage both new business development and ongoing client relationships
Proficiency with CRM systems and reporting tools
Key Competencies
Hunter-closer mentality with the ability to farm and grow accounts
Strategic thinker with strong analytical skills
Relationship builder with high emotional intelligence
Results-driven and accountable
Organized with strong time and priority management
Performance Metrics
New revenue generated
Client retention rate
Account growth (upsell/cross-sell revenue)
Total book of business value
Average client lifetime value
Client satisfaction and performance outcomes
Compensation
Base salary + commission structure (new business + account growth)
Performance-based bonuses tied to retention and revenue expansion
Benefits
We believe top performers deserve strong support, flexibility, and long-term financial upside. Our benefits package is designed to reward performance while supporting your health, time, and future.
Health Reimbursement Arrangement (HRA)
Employer-funded healthcare support that gives you flexibility and control over your medical expenses, rather than a one-size-fits-all plan
Retirement Plan with Company Match
Build long-term wealth with a company-sponsored retirement plan and competitive employer matching contributions
Generous Paid Time Off (PTO)
Take the time you need to recharge with a flexible and competitive PTO policy that supports work-life balance
Performance-Based Earnings Potential
Uncapped commission structure with additional incentives tied to both new business and account growth
Professional Growth & Advancement Opportunities
Clear path for career progression with opportunities to expand into senior sales, leadership, or strategic roles
Why Join Us
Own the Full Revenue Cycle
Unlike traditional sales roles, you maintain control of your accounts—giving you the opportunity to earn beyond the initial sale
High Earnings Potential
Compensation structure rewards both hunters and relationship builders, allowing you to grow a sustainable and increasing book of business
Autonomy with Support
Operate independently in the field while backed by a skilled internal team executing campaigns and strategy
Growth-Focused Environment
Join a company actively investing in expansion, innovation, and long-term client success
Make a Direct Impact
Your work directly drives company revenue, client growth, and strategic direction
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