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Digital Content Marketing Coordinator

Excel Campus Activities, Arlington, TX, United States


Position Information

Posting Number S06676P Position Title Digital Content Marketing Coordinator Department VP Mktng, Msgn, & Engmnt Location Arlington Position Status Full-time Work Schedule Monday – Friday; 8:00am – 5:00pm Travel/Work Occasionally requires travel, evening and weekend hours. Use of a personal vehicle for work-related local travel. Some local and regional travel required for meetings, events and conferences.

Salary is commensurate based on qualifications and relevant experience. Pay Basis Monthly

Job Summary

The Digital Content Marketing Coordinator supports the University of Texas at Arlington’s digital communications and marketing efforts by coordinating, building, maintaining, and optimizing content within the University content management systems (CMS). This position focuses on content operations, CMS page development, project coordination and quality assurance to ensure that University web content is accurate, accessible, compliant, and aligned with institutional priorities. Working collaboratively with campus partners, the coordinator supports the execution of the University’s digital content strategy, assists with the implementation of approved messaging, applies SEO and contributes to discussions centering around user experience (UX) and user journey across University web properties.

Essential Duties And Responsibilities

Content Operations & CMS Management

Build, update, and maintain webpages within University-approved content management systems using established templates, components, and approved content.

Coordinate the review, approval, publishing, and ongoing maintenance of digital content to ensure accuracy, consistency, accessibility, and compliance with University branding, editorial standards, and applicable policies.

Work collaboratively with publications, media relations, OIT, and other campus stakeholders to ensure content on primary University webpages remains current and aligned with institutional goals.

Manage content-related workflows, schedules, and dependencies to support timely updates to University web properties.

Conduct quality assurance reviews of web pages, including page structure, links, metadata.

Digital Marketing & SEO Support

Support digital marketing and communications initiatives by coordinating and implementing campaign-related webpages, landing pages, and updates within the CMS.

Apply and maintain SEO best practices on University webpages, including metadata, page structure, internal linking, and accessibility standards, in coordination with marketing and analytics partners.

Assist with the use of analytics, marketing automation, and personalization tools, as appropriate.

Collaboration, UX, and User Journey

Collaborate with UX designer, social media staff, and marketing leadership to ensure effective translation of approved strategies and messaging into CMS page builds and updates.

Contribute to discussions centering around user experience (UX), information architecture, and user journey, offering input based on CMS implementation, content structure, and usability considerations.

Project Management

Ability to Manage the projects assigned

Coordinate and assign staff for the successful completion of projects

Maintain communication with stakeholders

This position is considered essential personnel and thus may be required to be in communication with other University Communications staff and senior administrators, and/or perform key work tasks, in off-hours or off-location conditions as required to execute special projects or critical communications as conditions may demand.

Qualifications Minimum Qualifications

Associate’s degree or equivalent combination of education and experience in communications, marketing, front end design, or a related field.

Two (2) years of experience supporting, maintaining, or managing web content using a content management system (CMS).

Experience of HTML markup as it relates to structuring content for the web within a CMS.

Preferred Qualifications

Bachelor’s degree or equivalent in communications, marketing, front end design, or a related field.

Five (5) years of experience supporting, maintaining, or managing web content using enterprise level content management systems.

Experience supporting or contributing to information architecture, page hierarchy, and navigation for complex, multi level websites.

Experience using web analytics or reporting tools to support content evaluation and optimization.

Experience collaborating with UX, marketing, or technical teams to support usability, user journey, and continuous improvement efforts

Knowledge, Skills and Abilities

Demonstrated ability to organize, structure, and maintain complex information within CMS environments to produce clear, usable, and well structured web pages.

Strong written and verbal communication skills, with the ability to coordinate effectively with multiple stakeholders and campus partners.

Demonstrated organizational skills, attention to detail, and ability to manage multiple concurrent tasks or projects in a deadline driven environment.

Strong understanding of front end web concepts, including HTML and CSS, as applied to CMS page structure, templates, and components in alignment with accessibility standards and institutional guidelines.

Familiarity with search engine optimization (SEO) principles and the application of SEO best practices within a CMS environment.

Other Requirements Workplace and Eligibility Conditions

Benefits Eligible Yes

Benefits at UTA

We are proud to offer a comprehensive benefits package to all our employees at the University.

ADA Accommodations

The University of Texas at Arlington is committed to providing reasonable accommodation to individuals with disabilities. If you require reasonable accommodation in completing this application, interviewing or otherwise participating in the employee selection process, please direct your inquiries to 817-272-5554 or email ADADocs@uta.edu.

Posting Detail Information

Number of Vacancies 1 Open Until Filled

Minimum Number of References Required 3 Maximum Number of References Accepted 3

Special Instructions to Applicants

Applicants must include in their online resume the following information: 1) Employment history: name of company, period employed (from month/year to month/year), job title, summary of job duties and 2) Education: school name, degree type, and major.

Requirement Questions

Required fields are indicated with an asterisk (*).

* What is the highest level of education attained?

GED High School Diploma Associate's Degree Bachelor's Degree Master's Degree PhD or equivalent

* How would you rate your proficiency with content management systems (CMS)?

Somewhat experienced Moderately experienced Expertly proficient and very experienced

* What is your experience level with customizing websites using HTML & CSS or other development languages?

No Skill or Basic/ None or Less than 2 years Intermediate/2 to 3 years Advanced/4 to 5 years Proficient/More than 6 yeas

* Are you willing to travel?

Yes No

* How many years of experience do you have in leadership, project management or management?

None/less than 2 years 2 to 3 years 4 to 5 years 6 years or more

* Please indicate whether you have completed any UTA Leadership Development programs.

Aspiring Leaders Program MavsSupervisor Success Program MavsManager Foundations Program Leading People Credential (completion grants supervisory experience credit for internal entry-level supervisory roles) None of the above

Documents Needed To Apply

Required Documents

Resume or CV

Cover/Interest Letter

Optional Documents

Media File

Portfolio or Work Samples

Work Samples

Other Document(s)

Relevant URL

#J-18808-Ljbffr