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Social and Creator Marketing Manager

PRICELINE CAREERS, New York, NY, United States


This role is eligible for our hybrid work model: Two days in-office. From search engine optimization to branding and promotions, our Marketing team is the expert at spreading the Priceline message far and wide – capturing the hearts and imaginations of customers to get them to try our services, and keep them coming back for more. At Priceline, we pride ourselves on being the best travel deal makers in the world, all in support of our purpose to help consumers experience the moments that matter most. As a pioneer in online travel, we are on an exciting journey to reignite our brand superiority and weave Priceline into the cultural conversation. This role, reporting to the Senior Brand Marketing Manager, will bring Priceline’s social presence to life day‑to‑day, driving an always‑on mix of paid and organic content and turning ideas, trends, and traveler moments into content that shows up in culture. Why this job’s a big deal: Priceline is looking for an insight‑driven Social and Creator Manager to bring our brand to life across social. You’ll execute our paid and organic strategy, create scroll‑stopping travel content, and turn trends, moments, and traveler stories into ideas that make Priceline part of culture. You’re deeply online, understand how audiences behave, and know what it takes to grow high‑performing channels. In this role you will get to: Concept, brief, and produce social‑first content, whether guiding agency partners or making it yourself using tools like CapCut, Canva, and Figma. Jump on trends, traveler passions, and cultural moments that Priceline should participate in. Source, brief, manage, and review creators. Ensure every piece of content feels authentic to them and aligned with Priceline. Lead workflows and project management. Build timelines, manage internal reviews and approvals, and keep work moving without losing momentum. Manage social agency partners, pushing for content that is faster, sharper, and built for the platform and ensuring all work is delivered on time; manage asset trafficking for timely delivery. Use AI and internal data to spark ideas, uncover insights, and generate a steady stream of thumb‑stopping hooks. Organize reporting and use performance insights to continuously improve what we make and how we show up. Assist in bringing social content into Ad Sales initiatives and pilot programs. Who you are: 3‑5+ years of experience in social media or influencer marketing, including asset creation, project management and trafficking. You’re deeply tapped into social, especially TikTok and Instagram, and have a strong instinct for what works on each platform. You can create and edit content yourself using tools like CapCut, Canva, and Figma, and are comfortable being on camera when needed. Experience using AI tools like Claude CoWork to generate audience insights, hooks, assess performance, and automate workflows. You’ve got great taste, strong creative instincts, and a track record of landing hooks that stop the scroll. You’re highly organized and detail‑oriented, able to manage timelines, approvals, and high‑volume content with ease. You’re a self‑starter who moves quickly and collaborates well with others. You’ve grown social channels before and know how to build an audience and drive engagement. Demonstrated history of living the values important to Priceline: Customer, Innovation, Team, Accountability and Trust. The Right Results, the Right Way is not just a motto at Priceline; it’s a way of life. It’s therefore essential that you also meet our high standard of ethics, honesty, transparency and compliance. There are a variety of factors that go into determining a salary range, including but not limited to external market benchmark data, geographic location, and years of experience sought/required. In addition to a competitive base salary, certain roles may be eligible for an annual bonus and/or equity grant. The salary range for this position is $105,000-$130,000. #J-18808-Ljbffr