Senior Marketing Manager
Waterstone Human Capital USA, Seattle, WA, United States
Greater Seattle Area | Hybrid | Full Time
A growing consumer products brand in the automotive enthusiast space is seeking a Senior Marketing Manager to help coordinate and elevate its multi channel marketing efforts.
The company has recently expanded its marketing organization and is looking for a strong marketing generalist who thrives at connecting teams, organizing complex initiatives, and driving cohesive campaigns across multiple channels.
This role will act as the central hub across marketing, product, digital, and sales teams to ensure marketing initiatives are aligned, on brand, and executed effectively.
What You'll Do
Lead product launch coordination across teams, ensuring messaging, timing, and cross channel promotion are aligned Partner with retail, wholesale, and direct to consumer teams to develop cohesive promotional campaigns Drive the launch of a customer loyalty program, a key strategic initiative for the organization Own marketing strategy for national events and industry trade shows, maximizing brand impact and ROI Collaborate with digital and ecommerce leaders to ensure online marketing efforts align with broader brand initiatives Serve as the brand consistency filter, reviewing customer facing marketing materials across departments Coordinate cross functional marketing initiatives between creative, product, sales, and digital teams What We're Looking For
5–8+ years of marketing experience Experience managing product launches, promotional calendars, or integrated marketing campaigns Strong project management and organizational skills Ability to coordinate multiple teams and stakeholders Strong written and verbal communication skills Detail oriented with a strong focus on brand consistency and execution Collaborative, low ego team player who enjoys working in fast moving environments Preferred Experience
Consumer products, retail, or multi channel brand environments Automotive, enthusiast, outdoor, or lifestyle product categories Loyalty program development or launch Experience collaborating with ecommerce and digital marketing teams Hybrid role based in the Greater Seattle Area Expectation of approximately 3 days per week in office to support collaboration with the marketing team Why This Role
This is an opportunity to join a growing marketing organization that is investing in brand development, customer engagement, and cross channel marketing strategy. You will play an important role in helping bring structure, coordination, and strategic alignment to a rapidly expanding marketing team.
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Lead product launch coordination across teams, ensuring messaging, timing, and cross channel promotion are aligned Partner with retail, wholesale, and direct to consumer teams to develop cohesive promotional campaigns Drive the launch of a customer loyalty program, a key strategic initiative for the organization Own marketing strategy for national events and industry trade shows, maximizing brand impact and ROI Collaborate with digital and ecommerce leaders to ensure online marketing efforts align with broader brand initiatives Serve as the brand consistency filter, reviewing customer facing marketing materials across departments Coordinate cross functional marketing initiatives between creative, product, sales, and digital teams What We're Looking For
5–8+ years of marketing experience Experience managing product launches, promotional calendars, or integrated marketing campaigns Strong project management and organizational skills Ability to coordinate multiple teams and stakeholders Strong written and verbal communication skills Detail oriented with a strong focus on brand consistency and execution Collaborative, low ego team player who enjoys working in fast moving environments Preferred Experience
Consumer products, retail, or multi channel brand environments Automotive, enthusiast, outdoor, or lifestyle product categories Loyalty program development or launch Experience collaborating with ecommerce and digital marketing teams Hybrid role based in the Greater Seattle Area Expectation of approximately 3 days per week in office to support collaboration with the marketing team Why This Role
This is an opportunity to join a growing marketing organization that is investing in brand development, customer engagement, and cross channel marketing strategy. You will play an important role in helping bring structure, coordination, and strategic alignment to a rapidly expanding marketing team.
#J-18808-Ljbffr