Account Executive

Company Description

Wine Country Radio + Digital operates five diverse radio stations that bridge cultural and demographic divides, including EXITOS, the county’s leading Spanish language outlet, and The KRSH, a celebrated Triple A/Rock station. The company extends its reach beyond radio with professional events, community engagement, and cutting-edge digital and social media marketing efforts. This multi-platform approach ensures a strong connection with listeners while creating meaningful opportunities for brands to engage with local audiences.

Role Description

This is a full-time, on-site role for an Account Executive based in Santa Rosa, CA. The Account Executive will be responsible for identifying and cultivating new business opportunities, managing client accounts, and crafting marketing solutions tailored to the needs of advertisers. Responsibilities include building strong client relationships, negotiating contracts, coordinating with internal teams, and maintaining a deep understanding of market trends to drive revenue growth. The role requires effective communication and collaboration to achieve client and company goals.

Qualifications

• Sales and relationship-building skills, including experience in account management and developing new business opportunities
• Marketing knowledge, particularly in media, digital marketing, and innovative branding solutions
• Strong communication, presentation, and negotiation skills to effectively engage with diverse clients and audiences
• Organizational and time-management skills for handling multiple accounts and meeting tight deadlines
• Familiarity with the media industry, particularly audio, digital, events, and social media, is highly desirable.
• Proficiency with CRM systems and standard office tools
• Bachelor’s degree in Business, Marketing, Communications, or related field is preferred
• Ability to work effectively both independently and within a team environment