Associate Manager, Social Media

Overview Hyatt seeks an enthusiastic Associate Manager to join our Global Marketing Team. In this role, you will be collaborating closely alongside World of Hyatt Social Media colleagues, as well as with a variety of cross‑functional colleagues, including the broader Global Marketing, Communications, Brand teams, and more, where you’ll be instrumental in continuing to make Hyatt a leading hospitality company. You will be part of a team that is passionate about our purpose, committed to nurturing curiosity and new skills, and building connections across the organization with colleagues, customers, and guests. Company Overview At Hyatt, we believe in the power of belonging and creating a culture of care, where our colleagues become family. Since 1957, our colleagues and our guests have been at the heart of our business and helped Hyatt become one of the best and fastest‑growing hospitality brands in the world. Our transformative growth and the addition of new hotels, brands, and business lines can open the door for exciting career and growth opportunities for our colleagues. As we continue to grow, we never lose sight of what’s most important: People. We turn trips into journeys, encounters into experiences, and jobs into careers. Why Now? This is an exciting time to be at Hyatt. We are growing rapidly and are looking for passionate changemakers to be a part of our journey. The hospitality industry is resilient and continues to offer dynamic opportunities for upward mobility, and Hyatt is no exception. Benefits Annual allotment of free hotel stays at Hyatt hotels globally Work‑life benefits including wellbeing initiatives such as a complimentary Headspace subscription, and a discount at the on‑site fitness center A global family assistance policy with paid time off following the birth or adoption of a child as well as financial assistance for adoption Paid Time Off, Medical, Dental, Vision, 401(k) with company match Who You Are As our ideal candidate, you understand the power and purpose of our culture of care, and embody our core values of Empathy, Inclusion, Integrity, Experimentation, Respect, and Wellbeing. You enjoy working with others, are results‑driven, and are looking for a variety of opportunities to develop personally and professionally. The Role The Associate Manager, Social Media will work closely with fellow World of Hyatt Social Media colleagues on the Global Marketing team, as well as peers across the Brand, Global Media, Communications Teams and other departments, to ensure the content on World of Hyatt’s social platforms is a true reflection of the portfolios, partnerships and people in the World of Hyatt while also supporting social business goals. Primary Job Responsibilities Creating strategic briefs to inform creative partners of data‑driven social concepts for both upcoming evergreen content, as well as real‑time trendy content Schedule and publish content via social media management tool Monitor and analyze social performance, leveraging insights and recommendations to improve future content Move quickly on relevant, important social media trends with creative partners for key channels Support day‑to‑day management and optimization of key social channels, ensuring content aligns with platform best practices Support with development of social‑first strategies and content plans for ongoing evergreen & campaign efforts Content creator & influencer management for strategic campaigns Proactive community management and surprise & delight efforts alongside Global Care Center colleagues Ongoing quarterly hotel toolkit creation with creative partners for social media management tool for various initiatives Collaboration with other internal teams to coordinate and amplify marketing campaigns Light community management as needed on key channels for certain high‑priority initiatives Coordinate with Global Media team on ongoing paid social efforts Qualifications Experience Required Minimum of 4-6 years of experience in a social media management role Knowledge and experience in the tenets of traditional marketing Bachelor’s Degree in Marketing, Business, Advertising, Communications, English or technology‑related fields Creativity and immersion in social media, with in‑depth knowledge and understanding of social media platforms Strong familiarity with Sprinklr or similar social media management tools Ability to work with a variety of partners and team members across different projects Highly self‑motivated Proven analytical and problem‑solving abilities Experience Preferred Strong time management, communication, and organizational skills Project management skills are a plus Excellent writing and language skills The position responsibilities outlined above are in no way to be construed as all‑encompassing. Other duties, responsibilities, and qualifications may be required and/or assigned as necessary. The salary range for this position is $70,000-$80,000. This position is also eligible to earn incentive awards, an annual bonus, monthly or quarterly incentives, etc. The final pay rate/salary offered to the successful candidate will depend on experience, skill level, and other qualifications for the role, as well as the location of the performance of work. Pay for the successful candidate will meet local requirements, including the local minimum wage rate. Locations Miraval Austin Resort and Spa – Austin, TX, US ALG Vacations and Trisept United States Offices – Chicago, IL, US #J-18808-Ljbffr