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Marketing Operations Associate - Content Ops

Fanatics, New York, NY, United States


Fanatics is building a leading global digital sports platform. We ignite the passions of sports fans worldwide by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, enabling fans to buy, collect, and bet on their favorite sports. About The Team We are seeking an Operations Associate to support free‑to‑play game operations and content execution across the Fanatics App and Fanatics Ecosystem Services (FES). This role sits at the intersection of sports knowledge, operational execution, and strategic decision making, ensuring daily game and content operations run smoothly while proactively solving problems as schedules, injuries, and priorities shift. The position requires flexibility, strong judgment, and comfort working evenings, weekends, and holidays aligned to the sports calendar. Responsibilities Game & Content Operations Create, configure, and manage daily free to play contests aligned to the live sports calendar. Apply deep sports knowledge to identify key matchups, storylines, and moments that will resonate with fans. Monitor injuries, line changes, and real‑time game developments to proactively adjust contests and content. Partner closely with Marketing and Product teams to align game mechanics and messaging. Content & Marketing Operations Support the build and maintenance of the FanApp content and marketing calendar across sports, promotions, and free‑to‑play. Translate sports moments into clear plans for in‑app content with defined requirements, timelines, and success criteria. Coordinate with Creative, Legal, and Marketing to QA assets, ensure compliance, and approve executions. Execute daily content and campaign setup, asset management, and live monitoring. Provide off‑hours coverage (evenings/weekends) to launch or update content tied to live sporting events. Operational Excellence Identify gaps, inefficiencies, or risks in game and content workflows and proactively propose solutions. Ensure accuracy, consistency, and quality across all live experiences. Act as a reliable execution partner in a fast‑paced, evolving environment. Qualifications 1–3 years of experience in operations, marketing, or content roles; sports industry experience strongly preferred. Extensive knowledge of major sports. Strong attention to detail with the ability to manage multiple live workstreams simultaneously. Proven ability to execute consistently while adapting quickly to change. Collaborative, proactive, and comfortable working cross‑functionally. Bachelor’s degree in Sports, Business, Marketing, or related field preferred. Willingness to work flexible hours including nights, weekends, and holidays. Occasional travel for team offsites or office collaboration. #J-18808-Ljbffr