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Business Development Representative

AUTOMOTIVE NEWS, Minnetonka, MN, United States


Job Title: Business Development Representative (BDR) Department: Sales Reports To: Vice President of Sales Location: Minnetonka, MN

The Business Development Representative (BDR) is responsible for generating new business opportunities within assigned regions by executing high-volume outbound prospecting efforts. This role plays a critical part in supporting the Sales Director by building qualified opportunities in Salesforce, coordinating demos, and helping manage the sales pipeline over 30, 60, and 90‑day horizons.

Success in this role is driven by consistent outbound activity, strong communication with decision‑makers, disciplined pipeline management, and close collaboration with assigned sales partners. This is a great opportunity for someone with automotive dealership experience (e.g., BDC Rep, Internet Sales Manager, Sales Consultant)—no weekends, no more floor traffic!

Key Responsibilities Prospecting & Outbound Activity

Execute outbound prospecting primarily through cold calls using predictive dialers.

Complete 75 outbound calls per day and 1,125 calls per month.

Build and manage prospect lists by major market and OEM.

Focus outreach efforts on key decision‑makers.

Conduct outreach to both new prospects and existing clients for upsell opportunities, including sister stores.

Pipeline & Opportunity Management

Build, update, and manage opportunities in Salesforce (SFDC) with accuracy and consistency.

Coordinate closely with the Sales Director to schedule and confirm demos.

Track pipeline progression.

Manage 30/60/90‑day pipeline forecasts.

Ensure opportunities are properly staged and documented in Salesforce.

Demo & Funnel Performance Expectations

Consistently achieve the following monthly activity metrics: 200 contacts, 100 committed conversations, 50 demos set, 20 demos shown.

Maintain strong follow‑up discipline to maximize demo show rates and conversion.

Revenue Contribution

Support the closing of an average of 10 sales per month.

Contribute to an average deal size of $2,600.

Help drive approximately $78,000 in Monthly Recurring Revenue (MRR).

Reporting & Process Improvement

Maintain accurate reporting to “inspect what we expect”.

Track and analyze outreach performance, conversion rates, and pipeline health.

Continuously refine and improve call scripts and messaging based on performance data and feedback.

Share insights and recommendations to improve outbound effectiveness.

Required Skills & Qualifications

Proven experience in outbound sales, cold calling, or business development (preferred).

Strong proficiency in Salesforce, including opportunity creation and pipeline management.

Comfortable working with predictive dialers.

Excellent verbal communication and objection‑handling skills.

Ability to manage high activity volumes while maintaining quality conversations.

Strong organizational skills and attention to detail.

Self‑motivated with a results‑driven mindset.

Key Performance Indicators (KPIs)

Daily and monthly outbound call volume.

Demo set and demo show rate.

Pipeline contribution and opportunity quality.

Sales supported and revenue generated.

Salesforce data accuracy and reporting compliance.

Salary: $55,000–$70,000 plus commission

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