Senior Associate Director, Annual Giving Direct Marketing
Boston College, Oklahoma City, OK, United States
Job Description
Reporting to the Director of Annual Giving Direct Marketing, the Sr. Associate Director plays a key leadership role in advancing Boston College's Annual Giving Direct Marketing communications program.
In partnership with the Director, they support the development and implementation of multichannel solicitation and stewardship strategies designed to increase unrestricted, current-use discretionary dollars raised for the Boston College Fund, Law School Fund, and Flynn Fund, as well as overall alumni giving participation.
Working collaboratively with Advancement Information Services and Communications and Marketing, the Sr. Associate Director helps translate overarching strategic priorities into coordinated direct mail, email, social, digital, and emerging technology campaigns that drive measurable fundraising results.
The Sr. Associate Director provides direct supervision and strategic guidance to two Assistant/Associate Directors and is accountable for the successful implementation of a robust, data-informed annual fundraising calendar.
They oversee day-to-day project management and end-to-end production of multichannel campaigns, ensuring timely execution, brand consistency, data integrity, and measurable results.
The Sr. Associate Director establishes clear performance metrics and reporting structures to evaluate fundraising outcomes and continuously refine strategy to maximize revenue and participation for unrestricted funds.
The Sr. Associate Director leads the strategic direction of ongoing and automated campaigns, including recurring giving initiatives, gift anniversary appeals, retention and reacquisition efforts, and retargeting journeys.
They are responsible for overseeing online giving page strategy and campaign page creation, ensuring an optimized user experience and alignment with fundraising objectives.
To be successful, the Sr. Associate Director must thrive in a fast‑paced, team‑oriented environment and demonstrate exceptional leadership, organizational, and project‑management skills. A strong attention to detail, analytical acumen, and advanced technical competencies within sophisticated databases and desktop programs are required. The ability to translate data into actionable fundraising strategy is essential.
The Sr. Associate Director provides supervision, mentorship, and professional development for two Assistant/Associate Directors and indirect oversight of student staff supporting direct marketing initiatives.
Full‑Time Equivalent Hiring Range: $79,900 to $99,900; salary commensurate with relevant experience.
Requirements
Bachelor's degree and a minimum of five years of directly related direct marketing fundraising experience, with demonstrated success managing multichannel campaigns and supervising professional staff.
Experience in higher education fundraising, preferably within a comprehensive campaign environment or comparable setting.
Excellent spoken, written, and interpersonal skills; keen eye for detail; superior project management and proofreading skills.
Advanced aptitude for analysis and the ability to interpret and leverage data to inform strategic decisionmaking.
Demonstrated ability to speak and write persuasively about higher education and the Jesuit tradition is highly desirable.
Some evening and weekend work is required to fulfill job responsibilities.
Team player who is highly motivated and dedicated to the goals of advancing higher education and has an appreciation for Jesuit Catholic education and the goals and values of Boston College.
Benefits
Tuition remission for employees.
Tuition remission for spouses and children who meet eligibility requirements.
Generous medical, dental, and vision insurance.
Low‑cost life insurance.
Eligibility for both university‑funded 401(k) and employer‑sponsored 403(b) retirement plans.
Paid holidays annually.
Generous sick and vacation pay.
Additional benefits can be found on https://www.bc.edu/employeehandbook.
Boston College conducts pre‑employment background checks as part of the hiring process.
Boston College is an Equal Opportunity Employer and does not discriminate on the basis of any legally protected category, including disability and protected veteran status. Boston College's Notice of Nondiscrimination can be viewed at https://www.bc.edu
ondiscrimination.
#J-18808-Ljbffr
In partnership with the Director, they support the development and implementation of multichannel solicitation and stewardship strategies designed to increase unrestricted, current-use discretionary dollars raised for the Boston College Fund, Law School Fund, and Flynn Fund, as well as overall alumni giving participation.
Working collaboratively with Advancement Information Services and Communications and Marketing, the Sr. Associate Director helps translate overarching strategic priorities into coordinated direct mail, email, social, digital, and emerging technology campaigns that drive measurable fundraising results.
The Sr. Associate Director provides direct supervision and strategic guidance to two Assistant/Associate Directors and is accountable for the successful implementation of a robust, data-informed annual fundraising calendar.
They oversee day-to-day project management and end-to-end production of multichannel campaigns, ensuring timely execution, brand consistency, data integrity, and measurable results.
The Sr. Associate Director establishes clear performance metrics and reporting structures to evaluate fundraising outcomes and continuously refine strategy to maximize revenue and participation for unrestricted funds.
The Sr. Associate Director leads the strategic direction of ongoing and automated campaigns, including recurring giving initiatives, gift anniversary appeals, retention and reacquisition efforts, and retargeting journeys.
They are responsible for overseeing online giving page strategy and campaign page creation, ensuring an optimized user experience and alignment with fundraising objectives.
To be successful, the Sr. Associate Director must thrive in a fast‑paced, team‑oriented environment and demonstrate exceptional leadership, organizational, and project‑management skills. A strong attention to detail, analytical acumen, and advanced technical competencies within sophisticated databases and desktop programs are required. The ability to translate data into actionable fundraising strategy is essential.
The Sr. Associate Director provides supervision, mentorship, and professional development for two Assistant/Associate Directors and indirect oversight of student staff supporting direct marketing initiatives.
Full‑Time Equivalent Hiring Range: $79,900 to $99,900; salary commensurate with relevant experience.
Requirements
Bachelor's degree and a minimum of five years of directly related direct marketing fundraising experience, with demonstrated success managing multichannel campaigns and supervising professional staff.
Experience in higher education fundraising, preferably within a comprehensive campaign environment or comparable setting.
Excellent spoken, written, and interpersonal skills; keen eye for detail; superior project management and proofreading skills.
Advanced aptitude for analysis and the ability to interpret and leverage data to inform strategic decisionmaking.
Demonstrated ability to speak and write persuasively about higher education and the Jesuit tradition is highly desirable.
Some evening and weekend work is required to fulfill job responsibilities.
Team player who is highly motivated and dedicated to the goals of advancing higher education and has an appreciation for Jesuit Catholic education and the goals and values of Boston College.
Benefits
Tuition remission for employees.
Tuition remission for spouses and children who meet eligibility requirements.
Generous medical, dental, and vision insurance.
Low‑cost life insurance.
Eligibility for both university‑funded 401(k) and employer‑sponsored 403(b) retirement plans.
Paid holidays annually.
Generous sick and vacation pay.
Additional benefits can be found on https://www.bc.edu/employeehandbook.
Boston College conducts pre‑employment background checks as part of the hiring process.
Boston College is an Equal Opportunity Employer and does not discriminate on the basis of any legally protected category, including disability and protected veteran status. Boston College's Notice of Nondiscrimination can be viewed at https://www.bc.edu
ondiscrimination.
#J-18808-Ljbffr