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Content Strategist

Inside Higher Ed, Atlanta, GA, United States


Job Title:

Content Strategist

Location:

Atlanta, Georgia

Full/Part Time:

Full-Time

Regular/Temporary:

Regular

Job ID:

296759

Job Summary Coordinate, compile and create digital content to achieve strategic Institute marketing and communications goals. The role regularly interacts with faculty and staff.

Responsibilities

Develop content strategy and coordinate design utilizing collaborative needs assessment and analysis to achieve strategic Institute marketing and communications goals.

Monitor and compile reports using analytics, search engine optimization, benchmarking and tracking for analysis and planning.

Produce, update and maintain website content to ensure alignment with Institute marketing and communications goals.

Serve as subject matter expert and advise unit personnel in areas related to communication content.

Define strategy for content creation and management to strengthen strategic Institute marketing and communications goals.

Perform other duties as assigned.

Required Qualifications Educational Requirements:

Bachelor's Degree in Communications, Technical Communications or related field or equivalent combination of education and experience.

Required Experience:

Three to five years job related experience.

Preferred Qualifications Experience generating reports using Google Analytics and Looker Studio.

Salary $63,303.00 - $82,000 annually

Skills Organizational skills; verbal and written communication skills; ability to operate effectively on a cross-functional team, manage multiple projects and work in a deadline-oriented environment.

Equal Employment Opportunity The Georgia Institute of Technology (Georgia Tech) is an Equal Employment Opportunity Employer. The Institute is committed to maintaining a fair and respectful environment for all. Georgia Tech complies with all applicable laws and regulations governing equal opportunity in the workplace and in educational activities.

Background Check successful candidate must be able to pass a background check. Please visit http://policylibrary.gatech.edu/employment/pre-employment-screening for more information.

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