Media Sales Account Executive
Antietam Broadband, Hagerstown, MD, United States
Overview
Antietam Broadband has an immediate opening for a Media Sales Account Executive. We are looking for someone with a winning attitude that is highly motivated. This position is responsible for generating revenue through the sale of all our cable television and digital advertising products. A successful candidate will enhance relationships with current accounts and target potential advertisers to acquire new accounts. A wide degree of creativity and latitude is expected to develop advertising programs that address client needs and grow revenue. Well-developed organization and planning skills will ensure success in servicing the account including managing the order, working to reach sales quotas, complying with company deadlines, handling the credit and billing collection processes, and preparing sales reports for manager. This is a collaborative team based position that requires a solid knowledge of competing media, marketing and industry practices.
Responsibilities
Studies and understands all facets of the media products and services offered
Trains in various sales tactics and approaches approved by the company
Approaches potential clients through new leads, cold calls, existing relationships, promotional events, or other means
Delivers a skilled sales pitch to potential clients, either by phone or in person, to secure a sale
Explains the benefits and potential audience of specific media offerings to potential clients
Details pricing and negotiates costs when necessary
Facilitates successful sales by collecting client information and providing order information to the company
Tracks every media purchase made to ensure that it is completed accurately and on time
Keeps accurate notes detailing all client interactions and activities
Works to maximize sales and meet quotas in the short and long term
Maintains excellent relationships with all internal and external colleagues and clients
Travel to see clients or agency representatives, participate in industry or community events and trainings
Meet clients from time to time outside of normal business hours when necessary
Bonus compensation plan when exceeding budget and/or exceptional sales performance
You Will Need To Have
Bachelor’s degree in business, marketing or communications or commensurate work experience
1 year of media experience, preferably digital marketing is required
Prior experience with television and digital advertising sales is preferred
An understanding and knowledge of digital advertising products including SEO, SEM, targeted programmatic display, streaming television, video pre-roll, email marketing, social media advertising, and device ID
Experience in consultative selling process, including pre-call prospecting and setting appointments, completing a comprehensive needs analysis with potential clients, creating proposals, and presenting and closing business
Ability to use a CRM to track sales activity and revenue
The ability to use research materials and data to create advertising solution proposals
The ability to assist clients with advertising copy and coordinating the production and scheduling of advertising in collaboration with other departments
Strong client and agency contacts; well networked
Strong desire to bring positive energy and strong sales activity to the team
Keen ability to identify and present big picture concepts, yet pay attention to detail
Strong written and verbal communication skills
Ability to multitask, be detail-oriented and reliable
Proficiency in Microsoft Suite of products, CRM and other internal systems
Outstanding customer service skills
Reliable car/transportation and valid driver’s license required
Outgoing personality, interpersonal skills, persuasiveness, likability, confidence, resilience, creativity, adaptability, organized and good listening skills
Benefits
Family Medical (3 plans to choose from), Dental and Vision
Company funded HSA
Company Paid Short Term Disability
Company Paid Long Term Disability with Voluntary option
Company Paid Parental Leave
Company Paid Life as well as Voluntary policies
401(k) with generous company match
Paid Time Off
Volunteer Paid Time Off
Paid Holidays
Additional Information When you join Antietam Broadband, you’ll be joining an award-winning company and team. We also believe in giving back to the community and we want our employees to have the opportunity to do so. We provide an environment that gives each employee the opportunity to nurture their gifts and achieve their potential. For more information, go to www.schurzchoice.com.
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Responsibilities
Studies and understands all facets of the media products and services offered
Trains in various sales tactics and approaches approved by the company
Approaches potential clients through new leads, cold calls, existing relationships, promotional events, or other means
Delivers a skilled sales pitch to potential clients, either by phone or in person, to secure a sale
Explains the benefits and potential audience of specific media offerings to potential clients
Details pricing and negotiates costs when necessary
Facilitates successful sales by collecting client information and providing order information to the company
Tracks every media purchase made to ensure that it is completed accurately and on time
Keeps accurate notes detailing all client interactions and activities
Works to maximize sales and meet quotas in the short and long term
Maintains excellent relationships with all internal and external colleagues and clients
Travel to see clients or agency representatives, participate in industry or community events and trainings
Meet clients from time to time outside of normal business hours when necessary
Bonus compensation plan when exceeding budget and/or exceptional sales performance
You Will Need To Have
Bachelor’s degree in business, marketing or communications or commensurate work experience
1 year of media experience, preferably digital marketing is required
Prior experience with television and digital advertising sales is preferred
An understanding and knowledge of digital advertising products including SEO, SEM, targeted programmatic display, streaming television, video pre-roll, email marketing, social media advertising, and device ID
Experience in consultative selling process, including pre-call prospecting and setting appointments, completing a comprehensive needs analysis with potential clients, creating proposals, and presenting and closing business
Ability to use a CRM to track sales activity and revenue
The ability to use research materials and data to create advertising solution proposals
The ability to assist clients with advertising copy and coordinating the production and scheduling of advertising in collaboration with other departments
Strong client and agency contacts; well networked
Strong desire to bring positive energy and strong sales activity to the team
Keen ability to identify and present big picture concepts, yet pay attention to detail
Strong written and verbal communication skills
Ability to multitask, be detail-oriented and reliable
Proficiency in Microsoft Suite of products, CRM and other internal systems
Outstanding customer service skills
Reliable car/transportation and valid driver’s license required
Outgoing personality, interpersonal skills, persuasiveness, likability, confidence, resilience, creativity, adaptability, organized and good listening skills
Benefits
Family Medical (3 plans to choose from), Dental and Vision
Company funded HSA
Company Paid Short Term Disability
Company Paid Long Term Disability with Voluntary option
Company Paid Parental Leave
Company Paid Life as well as Voluntary policies
401(k) with generous company match
Paid Time Off
Volunteer Paid Time Off
Paid Holidays
Additional Information When you join Antietam Broadband, you’ll be joining an award-winning company and team. We also believe in giving back to the community and we want our employees to have the opportunity to do so. We provide an environment that gives each employee the opportunity to nurture their gifts and achieve their potential. For more information, go to www.schurzchoice.com.
#J-18808-Ljbffr