Measurement Strategist
New Engen, Inc., Seattle, WA, United States
WHY NEW ENGEN?
At New Engen, we help brands grow—not just bigger, but smarter. We’re a digital marketing agency built to drive meaningful impact across the entire customer journey, blending media, creative, analytics, influencer, and retail strategies into performance-driven campaigns.
Some clients partner with us through long-term agency relationships. Others tap into specialized solutions—like Donut Studios, our in-house creative studio for platform-native and short‑form content, or Acorn Creator Suite, our influencer marketing solution built for retail impact. While each solution brings its own focus and flavor, they’re all part of how we deliver for our clients, together, as one team.
We’re a collaborative group of strategists, creatives, analysts, and makers who are all in on helping brands—and each other—thrive. We work hard, stay humble, and build with purpose.
WHAT YOU’LL DO
Own Measurement Strategy End to End
– Lead measurement strategy across your accounts, owning the full measurement loop from defining the learning agenda to delivering actionable insights. Identify the right questions to answer, align measurement approaches to business goals, and ensure outputs drive real decisions.
Design Testing Roadmaps and Methodologies
– Develop clear, structured test roadmaps across channels and campaigns. Select and design the appropriate methodologies based on budget, data availability, and business context, including geo holdouts, incrementality testing, MMM, brand lift studies, and other approaches.
Translate Data into Business Impact
– Synthesize complex data into clear, compelling narratives for clients and internal stakeholders. Ensure results are not just reported but understood, connecting findings back to business objectives and recommending next steps.
Partner Cross‑Functionally
– Work closely with media strategists, BI and data teams, and client leads to align measurement strategies with broader campaign and business goals. Act as the bridge between business questions and analytical execution.
Support New Business and Thought Leadership
– Contribute to new business pitches by articulating measurement strategy as a core differentiator. Help shape how New Engen presents its measurement approach to prospective clients.
Build and Scale Measurement Frameworks
– Contribute to the development of internal tools, frameworks, and playbooks that help scale measurement capabilities across teams. Bring structure and consistency to how measurement is applied across accounts.
WHAT YOU’LL BRING
5+ years in analytics, measurement, or a closely adjacent field
Hands‑on experience with one or more of: MMM, geo holdout testing, incrementality measurement, brand lift studies
Strong communicator — comfortable presenting to clients and working across media, strategy, and data teams
Agency or consulting experience a plus
Familiarity with the paid media landscape (search, social, programmatic) and how measurement connects to media decisions
PERKS & BENEFITS
Remote or hybrid work environment with flexible hours
Unlimited PTO + company holidays
Comprehensive medical, dental, vision, and disability coverage
Life & AD&D insurance
401(k) with company match
Paid parental leave & family support
Pet care perks & insurance
Learning & career development programs
Commuter & transit benefits
Exclusive employee discountsLocation: Seattle, WA; Northwest Arkansas (Rogers, AR); and New York, NY preferred. Candidates located near one of our office hubs who are excited to collaborate with teammates in person are especially encouraged to apply. Remote candidates may also be considered.
Salary Range: $90,000-110,000
The range is applicable for the labor market where the role is intended to be hired. Final base salary is directly related to each candidate’s qualifications and experience uniquely.
New Engen is proud to have offices in Seattle, New York, and Northwest Arkansas, each one anchoring teams that drive creativity, collaboration, and culture. But great work isn’t limited to those zip codes. We also support a distributed team of remote employees across the country, giving people the flexibility to do their best work wherever they are.
We currently hire full‑time employees in the following states: Arkansas, California, Colorado, Florida, Georgia, Illinois, Michigan, Missouri, Nevada, New Jersey, New York, North Carolina, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Virginia, Washington, and Wisconsin.
#J-18808-Ljbffr
At New Engen, we help brands grow—not just bigger, but smarter. We’re a digital marketing agency built to drive meaningful impact across the entire customer journey, blending media, creative, analytics, influencer, and retail strategies into performance-driven campaigns.
Some clients partner with us through long-term agency relationships. Others tap into specialized solutions—like Donut Studios, our in-house creative studio for platform-native and short‑form content, or Acorn Creator Suite, our influencer marketing solution built for retail impact. While each solution brings its own focus and flavor, they’re all part of how we deliver for our clients, together, as one team.
We’re a collaborative group of strategists, creatives, analysts, and makers who are all in on helping brands—and each other—thrive. We work hard, stay humble, and build with purpose.
WHAT YOU’LL DO
Own Measurement Strategy End to End
– Lead measurement strategy across your accounts, owning the full measurement loop from defining the learning agenda to delivering actionable insights. Identify the right questions to answer, align measurement approaches to business goals, and ensure outputs drive real decisions.
Design Testing Roadmaps and Methodologies
– Develop clear, structured test roadmaps across channels and campaigns. Select and design the appropriate methodologies based on budget, data availability, and business context, including geo holdouts, incrementality testing, MMM, brand lift studies, and other approaches.
Translate Data into Business Impact
– Synthesize complex data into clear, compelling narratives for clients and internal stakeholders. Ensure results are not just reported but understood, connecting findings back to business objectives and recommending next steps.
Partner Cross‑Functionally
– Work closely with media strategists, BI and data teams, and client leads to align measurement strategies with broader campaign and business goals. Act as the bridge between business questions and analytical execution.
Support New Business and Thought Leadership
– Contribute to new business pitches by articulating measurement strategy as a core differentiator. Help shape how New Engen presents its measurement approach to prospective clients.
Build and Scale Measurement Frameworks
– Contribute to the development of internal tools, frameworks, and playbooks that help scale measurement capabilities across teams. Bring structure and consistency to how measurement is applied across accounts.
WHAT YOU’LL BRING
5+ years in analytics, measurement, or a closely adjacent field
Hands‑on experience with one or more of: MMM, geo holdout testing, incrementality measurement, brand lift studies
Strong communicator — comfortable presenting to clients and working across media, strategy, and data teams
Agency or consulting experience a plus
Familiarity with the paid media landscape (search, social, programmatic) and how measurement connects to media decisions
PERKS & BENEFITS
Remote or hybrid work environment with flexible hours
Unlimited PTO + company holidays
Comprehensive medical, dental, vision, and disability coverage
Life & AD&D insurance
401(k) with company match
Paid parental leave & family support
Pet care perks & insurance
Learning & career development programs
Commuter & transit benefits
Exclusive employee discountsLocation: Seattle, WA; Northwest Arkansas (Rogers, AR); and New York, NY preferred. Candidates located near one of our office hubs who are excited to collaborate with teammates in person are especially encouraged to apply. Remote candidates may also be considered.
Salary Range: $90,000-110,000
The range is applicable for the labor market where the role is intended to be hired. Final base salary is directly related to each candidate’s qualifications and experience uniquely.
New Engen is proud to have offices in Seattle, New York, and Northwest Arkansas, each one anchoring teams that drive creativity, collaboration, and culture. But great work isn’t limited to those zip codes. We also support a distributed team of remote employees across the country, giving people the flexibility to do their best work wherever they are.
We currently hire full‑time employees in the following states: Arkansas, California, Colorado, Florida, Georgia, Illinois, Michigan, Missouri, Nevada, New Jersey, New York, North Carolina, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Virginia, Washington, and Wisconsin.
#J-18808-Ljbffr