Digital Marketing Manager

We are seeking a strategic and hands‑on Digital Marketing Manager to lead our multi‑channel marketing efforts and drive measurable business growth. This role takes ownership of our digital presence end‑to‑end and is ideal for a marketer who can balance creativity with analytics. Responsibilities Own and optimize our website including web design, development and content Lead social media strategy and execution across multiple platforms, driving engagement and growth Plan, execute, and optimize ROI – focused digital campaigns Develop compelling content (visual and written) aligned with brand identity and monitor and analyze effectiveness of marketing content Manage and evolve brand positioning and consistency across all channels Execute email marketing campaigns and customer engagement strategies Oversee and optimize e-commerce platforms (e.g., Shopify) to drive conversion and revenue Analyze campaign performance and translate data into actionable insights Manage multiple campaigns simultaneously across a multi‑channel environment Qualifications Bachelor’s degree in Marketing or a related field 5+ years of digital marketing experience Strong proficiency in web design and development Experience with AI tools and/or image editing software Proven success growing social media platforms and managing digital advertising campaigns with content creation Demonstrated ability to build and maintain strong brand identity Experience with email marketing platforms Familiarity with Shopify or other e‑commerce platforms Strong analytical skills with the ability to interpret data and reporting Excellent project management skills with the ability to manage multiple priorities Data‑driven mindset with the ability to turn insights into action Exceptional verbal and written communication skills and content creation skills #J-18808-Ljbffr