Director of Marketing and Business Development
Synergy HomeCare, Herndon, VA, United States
Synergy HomeCare -
Director of Marketing and Business Development
Job Summary:
We are seeking a highly motivated and experienced Director of Marketing and Business Development to join our team at SYNERGY HomeCare of Leesburg/Williamsburg. As a Director of Marketing and Business Development, you will be responsible for developing and executing marketing strategies to drive business growth, lead generation, and client acquisition. Your primary responsibility will be to lead and manage the marketing and business development initiatives, focusing on external sales and business development activities.
Responsibilities:
Develop and execute marketing plans to meet business development goals
Establish and maintain relationships with referral sources, including healthcare providers, senior living facilities, and other key stakeholders
Identify and pursue new business opportunities through cold calling, networking, and other sales strategies
Collaborate with internal teams to develop and implement marketing campaigns and promotions
Analyze market trends and competitor activity to inform marketing strategies
Manage and prioritize multiple projects and tasks to meet deadlines
Develop and track metrics to measure marketing effectiveness
Requirements: $75,000 - $85,000 ANNUALLY
5+ years of experience in marketing, business development, or a related field
Bachelor's degree in Marketing, Business, or a related field
Proven track record of success in marketing and business development roles
Strong knowledge of marketing principles, strategies, and tactics
Excellent communication, interpersonal, and project management skills
Ability to work independently and as part of a team
Strong analytical and problem-solving skills
What We Offer: Competitive compensation package , including a base salary and bonus/commission component
Benefits , including 401K, seven paid holidays, paid sick days, and health care
Opportunity to work with a dynamic and growing company
that is dedicated to providing exceptional care to our clients
Collaborative and supportive work environment
If you are a motivated and experienced marketing professional looking to take your career to the next level, apply today!
Establish and maintain relationships with referral sources, including healthcare providers, senior living facilities, and other key stakeholders
Identify and pursue new business opportunities through cold calling, networking, and other sales strategies
Collaborate with internal teams to develop and implement marketing campaigns and promotions
Analyze market trends and competitor activity to inform marketing strategies
Manage and prioritize multiple projects and tasks to meet deadlines
Develop and track metrics to measure marketing effectiveness
Requirements: $75,000 - $85,000 ANNUALLY
5+ years of experience in marketing, business development, or a related field
Bachelor's degree in Marketing, Business, or a related field
Proven track record of success in marketing and business development roles
Strong knowledge of marketing principles, strategies, and tactics
Excellent communication, interpersonal, and project management skills
Ability to work independently and as part of a team
Strong analytical and problem-solving skills
What We Offer: Competitive compensation package , including a base salary and bonus/commission component
Benefits , including 401K, seven paid holidays, paid sick days, and health care
Opportunity to work with a dynamic and growing company
that is dedicated to providing exceptional care to our clients
Collaborative and supportive work environment
If you are a motivated and experienced marketing professional looking to take your career to the next level, apply today!