Head of Startups - UKI

Job ID: | AWS EMEA SARL (UK Branch)

Job Summary

AWS Global Sales drives adoption of the AWS cloud worldwide, enabling customers of all sizes to innovate and expand in the cloud. Our team empowers every customer to grow by providing tailored service, unmatched technology, and unwavering support. We dive deep to understand each customer's unique challenges, then craft innovative solutions that accelerate their success. This customer‑first approach is how we built the world’s most adopted cloud. Join us and help us grow.

As the Head of Startups for AWS in UKI, you will play a pivotal role in helping the region’s most innovative and high‑potential startups scale, succeed, and innovate on the AWS platform. This role is responsible for leading the end‑to‑end sales strategy, planning, and go‑to‑market execution for the startup business across the UK and Ireland. You will drive revenue growth, increase AWS adoption, and expand market adoption, while managing a high‑performing sales team and working cross‑functionally with business development, marketing, partners, solutions architecture, and service teams.

Key Job Responsibilities

• Lead annual business and go‑to‑market planning for the Startup business segment, including developing mature cross‑functional engagement mechanisms for planning and execution, with a deep focus on sales strategy to respond to local customer needs.
• Engage with customers to educate, accelerate and grow their use of the AWS cloud to support their business outcomes.
• Drive business growth, meeting or exceeding revenue targets, opportunity creation and progression, acquisition and growth goals.
• Develop and mature mechanisms to deeply understand local Startup customer needs, gaps, and opportunities.
• Build a culture of sales excellence, including skills in coaching and developing high‑performance sales teams and exemplifying Amazon’s Leadership Principles.

About the Team

Diverse Experiences: Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.

Why AWS?: Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.

Work/Life Balance: We value work‑life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve.

Inclusive Team Culture: AWS values curiosity and connection. Our employee‑led and company‑sponsored affinity groups promote inclusion and empower our people to take pride in what makes us unique. Our inclusion events foster stronger, more collaborative teams. Our continual innovation is fueled by the bold ideas, fresh perspectives, and passionate voices our teams bring to everything we do.

Mentorship and Career Growth: We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge‑sharing, mentorship and other career‑advancing resources here to help you develop into a better‑rounded professional.

Basic Qualifications

• Experience in technology related sales, business development or equivalent.
• Experience with direct field experience selling software or cloud solutions.
• Experience in people/sales management.
• Experience in a startup or technology company.

Preferred Qualifications

• A strong network in Startup Communities in UKI, with the ability to leverage relationships to expand AWS’ footprint in this customer base.
• Executive experience at a venture-backed Startup.

Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice at to know more about how we collect, use and transfer the personal data of our candidates.

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

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