Regional Senior Vice President, West

Commercial, Regional Senior Vice President, West (Los Angeles)

Overview

OUTFRONT Media is seeking a Commercial, Regional Senior Vice President (RSVP), West to lead and scale a high‑performing, digitally driven sales organization across one of our most strategic regions.

Based in Los Angeles, this role is responsible for driving revenue growth, accelerating digital transformation, and leading a multi‑market sales organization across Los Angeles, San Francisco, San Diego, Fresno, Sacramento, Reno, Las Vegas, and Phoenix.

Reporting to the CRO, Commercial, this is a senior commercial leadership role focused on performance, people, and growth.

What You’ll Do

Drive Revenue Growth

• Own and accelerate regional revenue performance, delivering consistent, sustainable growth
• Lead the development and execution of market‑level sales strategies
• Drive digital revenue expansion across Direct IO, DDA, Mobile, and Programmatic
• Strengthen pipeline, pricing discipline, and forecast accuracy across all markets

Lead a High‑Performing Sales Organization

• Build, lead, and develop a best‑in‑class regional sales team, including VPs of Sales and market leaders
• Establish clear KPIs, performance standards, and operating cadence
• Coach and mentor leaders to improve execution, accountability, and results
• Foster a high‑performance, collaborative culture aligned to company values

Advance Commercial Transformation

• Evolve the region into a data‑driven, performance‑led sales organization
• Modernize go‑to‑market strategies through integrated IRL + digital + data solutions
• Partner cross‑functionally with marketing, operations, and finance to maximize revenue outcomes

Build Strategic Relationships

• Develop and expand senior‑level relationships with key regional and enterprise clients
• Actively engage in‑market to drive deal velocity and strategic partnerships

What You Bring

• 15+ years of leadership experience in media, digital, or sales‑driven organizations
• Proven track record of driving revenue growth and scaling high‑performing teams
• Deep expertise in sales strategy, pipeline management, and revenue operations
• Strong client presence with the ability to influence at the senior executive level
• Strategic mindset with a bias for execution and results
• Excellent communication, leadership, and influencing skills
• Bachelor's degree required; advanced degree preferred
• Must be based in Los Angeles

What Success Looks Like

• Consistent regional revenue growth (total and digital)
• Strong pipeline health, conversion rates, and forecast accuracy
• Increased digital revenue mix and yield optimization
• High‑performing, engaged sales organization
• Expanded key client relationships and market impact

This is a unique opportunity to lead at scale, shape the future of media sales, and drive meaningful growth in a dynamic, evolving industry.

The salary range for this role is $375,000-$415,000 per year. This role is also eligible for incentive compensation. Compensation is determined during our interview process by assessing a candidate's experience and skills relative to internal peers and market benchmarks evaluated for the scope and responsibilities of the position. Please note that the foregoing compensation information is a good‑faith assessment associated with this position only and is provided pursuant to the California Salary Transparency Law.

OUTFRONT Media Is An Equal Opportunity Employer

All applicants shall receive equal consideration without regard to race, color, religion, gender, marital status, gender identity or expression, sexual orientation, national origin, age, veteran status or disability. Please refer to the OUTFRONT Media affirmative action policy statement.

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