Director of Parent Engagement & Advocacy, Alpha - $200,000/year USD

Overview

Families who choose Alpha rely on trusted advisors across every area of their lives. You will be the one they have been waiting for. You will become the person they reach out to when uncertainty arises, when intuition signals a concern, or when they experience a milestone they know you will appreciate. You will develop familiarity with each family to sense their needs ahead of any request, and respond with tact, genuine care, and seamless professionalism. Over time, you will be woven into how they experience this defining period of their family’s story.

Alpha operates outside conventional school frameworks. Students complete core academics in two hours per day through AI-powered applications, then dedicate remaining time to public speaking, critical thinking, and applied projects. No traditional lectures. No unnecessary assignments. Top 1% outcomes nationally. Families who select it are investing in a model they value—and that commitment requires ongoing support.

What You Will Be Doing

• Take ownership of the relationship with every enrolled family—the continuous, evolving connection that ensures parents feel recognized, not merely accommodated
• Identify emerging concerns before they surface as formal discussions, and address them with sensitivity and interpersonal skill that preserves confidence
• Maintain visible presence where families gather: morning arrivals (7–9am), afternoon departures (2–4pm), evening parent functions, and select weekend engagements
• Develop a campus culture with authentic depth—programs, customs, and interactions that foster a sense of meaningful belonging among families
• Encourage parent advocacy naturally, delivering experiences so reliably outstanding that referrals emerge as an organic result
• Sustain the dialogue about Alpha’s AI-centered model with families addressing screen time questions, skeptical relatives, and periodic uncertainty—not only during enrollment, but across their entire campus experience
• Recognize when a family alignment is unsuitable and manage that reality with the same professionalism you apply universally—safeguarding the community is integral to serving it
• Establish the frameworks and routines this position demands in a setting where operating guidelines are still evolving

What You Won’t Be Doing

• Overseeing enrollment processes—that responsibility belongs to the Admissions Director; your work commences once families join and intensifies thereafter
• Operating from a desk—your community presence defines the role
• Maintaining standard 9–5 schedules—early mornings, extended afternoons, and evening programming are foundational to the position, not occasional requirements
• Relying on administrative infrastructure, established protocols, or a complete team—you function with considerable independence
• Approaching family relationships as transactional accounts—this role values authentic engagement over procedural adherence

Director Of Parent Engagement & Advocacy — Key Responsibilities

Serve as the central trusted relationship for every family’s Alpha experience. Maintain their confidence through challenging moments, cultivate a community where belonging feels substantive, and establish the environment where satisfied families naturally become active advocates.

Basic Requirements

• Currently reside within commuting distance of one of these campuses OR willing to relocate within 60 days (preference for candidates with existing community roots): Scottsdale, AZ; Palo Alto, CA; Piedmont, CA; Lake Forest, CA; San Francisco, CA; Greenwich, CT; Bethesda, MD; New York City, NY; Austin, TX; Fort Worth, TX; Houston, TX; or Kirkland, WA
• Legally authorized to work in the U.S. without sponsorship
• 5+ years in a relationship-focused role serving high-net-worth or ultra-high-net-worth families—private school admissions, luxury hospitality, philanthropy, or any setting where discretion, warmth, and interpersonal sophistication were as critical as competence
• Proven capacity to maintain relationships through challenging situations with sophisticated families and preserve trust throughout
• Authentic presence and communication approach that quickly establishes credibility with affluent, high-expectation families—genuine rather than rehearsed
• Personal familiarity with independent, private, or non-traditional education—through professional experience or as a parent
• Sincere conviction in AI-powered education and the capacity to express that belief authentically throughout years of parent engagement
• Availability for variable hours: early mornings (7–9am), late afternoons (2–4pm), evening events 2–3x/month, and occasional weekend activities

Nice-to-have Requirements

• Established connections within the local affluent community that would provide immediate, organic credibility on campus
• Private school or independent school background with demonstrated success in family retention and community development—not merely enrollment metrics
• Experience managing high-stakes family dynamics where judgment and discretion were the foundation of sustained trust
• Atalent for designing experiences—events, interactions, environments—where participants feel they belong to something worthy of protection
• Prior startup or early-stage involvement where you built from the ground up and maintained composure amid rapid change

Note : This description focuses on roles, responsibilities, and requirements relevant to the position. The content is kept to job-related information and does not include promotional or non-essential application details.

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