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Principal Brand Manager

ForceBrands, san diego, ca, United States

Salary min: $150,000.00

Salary max: $200,000.00


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This range is provided by ForceBrands. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$150,000.00/yr - $200,000.00/yr

*THIS ROLE IS ONSITE 5X A WEEK IN SAN DIEGO*

*MUST HAVE 10+ YEARS OF AMAZON EXPERIENCE*

*REQUIRES AGENCY EXPERIENCE*

About the Role

We are seeking a Principal Brand Manager to lead strategic brand initiatives, manage enterprise client portfolios, and drive growth across Amazon and other e-commerce platforms. This role combines brand strategy, data-driven insights, and leadership, while mentoring junior team members and serving as a subject matter expert in specialized functions.

Key Responsibilities

  • Lead and manage enterprise client brand and product portfolios, ensuring KPIs are achieved
  • Conduct in-depth audits to identify growth opportunities and deliver actionable strategies
  • Oversee project lifecycles, from resource allocation to execution, ensuring deadlines and deliverables are met
  • Partner with clients to manage escalations, deliver impactful presentations, and align on long-term strategies
  • Develop annual sales forecasts and PPC strategies tailored to client needs
  • Leverage data analytics to craft compelling narratives and actionable insights
  • Serve as a subject matter expert in up to three specialized functions within the department
  • Mentor and guide Brand Managers, ensuring professional development and alignment with business objectives

Qualifications

  • Bachelor’s degree in marketing, business, or related field (or equivalent work experience)
  • 8+ years of experience in brand management, with at least 4+ years in Amazon e-commerce (Seller Central and Vendor Central)
  • Proven success in managing enterprise-level clients and Amazon account management (agency experience preferred)
  • Strong analytical skills with expertise in turning complex data into strategy
  • Advanced proficiency with Microsoft Office, Google Suite, Asana, Helium 10 (or similar tools)
  • Exceptional presentation, communication, and relationship management skills
  • Demonstrated ability to lead projects, mentor talent, and deliver results

What We’re Looking For

  • Strategic thinker with strong business acumen
  • Collaborative leader who thrives in cross-functional environments
  • Entrepreneurial mindset with innovative problem-solving skills
  • Ability to balance high-level strategy with hands-on execution

Seniority level

  • Mid-Senior level

Employment type

  • Full-time

Job function

  • Marketing

Industries

  • Food and Beverage Services

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