Marketing Assistant Manager

Responsibilities Provide recommendations for the media plan in order to maximize brand awareness and exposure Manage all retail and wholesale marketing material Constant search for new media partners Understanding of traditional and emerging marketing channels. Ensure advertising material are strictly followed HQ guideline. Maintain advertising calendar Public & Press Relations Support marketing director and department with product launches and brand initiatives Develop a strong relationship with local PR agency for ensuring Qualitative and Quantitative media coverage Manage all logistics and security requirements for product loans Monitor press clippings and dressings Continuously monitor and analyze media coverage of competitors and industry trends Manage the planning, execution and follow-up of all events/initiatives/activations Ensure positive ROI’s with each event/initiative/activation across press, retail and wholesale Develop briefs and mood boards for events/initiatives/activations, as needed Identify and suggest new vendors including but not limited to: catering, production, florist, etc. Collaborate internal teams to identify and develop retail opportunities, such as events, sponsorships, and partnerships Proactively propose event concepts In collaboration with HQ, build strong influencer marketing strategies with a concentration in the US market Suggest collaborations with new influencer talent and friends of the brand Propose local influencer campaigns to drive brand awareness and engagement Support Lucrezia Buccellati’s Instagram channel Manage all internal and external communications, included but not limited to: Editorial coverage & talent dressings, Inventory ppts (HJ/OAK and Bridal), Product News, Advertising, Holiday Communication, Trainings, Monthly recaps Responsible to keep the brand image: brand guidelines, quality Recommend new ideas to develop and improve per market the brand awareness and notoriety Manage onboarding and payment execution for all current and new vendors Follow up on invoices for Media, Production and PR Act as liaison between corporate, external partners, and retail teams Prepare marketing and PR reports and presentations Qualifications Bachelor’s degree in marketing, communications or a related field 3-5 years of experience in marketing, communications or a related field Proficiency working with social media platforms and digital landscape Past event planning experience Interest in the luxury industry, specifically jewelry Highly detail-oriented with strong time management skills, ability to juggle multiple priorities and meet deadlines in a fast-paced, often-changing environment Strategic thinker who can quickly adjust approach and priorities day-to-day Strong interpersonal skills, approachable, positive and flexible, ability to work collaboratively and proactively with internal and external parties Self-starter, high degree of initiative and independence – not afraid to ask questions, take constructive feedback, lead new projects and “roll up your sleeves” for any task at hand Excellent computer skills in Microsoft Office (Word, Excel, PowerPoint) Travel required based on the needs of the business Compensation and Benefits Richemont offers a generous compensation and benefits package for eligible employees. Expected Salary Range: $75,000 to $85,000 (annual) This role is eligible for bonus. Salary will be determined based on relevant skills and experience. #J-18808-Ljbffr