Content Creator – Social Media

Overview As a Social Media Content Creator focused on pediatric dentistry, you will play a key role in shaping the online presence of a dental practice dedicated to children’s oral health in Austin. Your work will help build brand awareness, foster community engagement, and communicate the practice’s values and services to both current and prospective clients. You will be responsible for developing creative, informative, and engaging content that resonates with families and highlights the unique aspects of pediatric dental care. Deliverables Develop a content calendar tailored to pediatric dentistry and local community interests Create original posts, stories, and short-form videos for platforms such as Instagram, Facebook, and TikTok Design graphics and visual assets that align with the practice’s brand identity Write compelling captions and copy that educate and engage parents and children Monitor engagement metrics and adjust content strategy to maximize reach and impact Collaborate with the practice team to highlight services, events, and patient success stories Stay updated on social media trends relevant to healthcare and pediatric audiences Requirements Proven experience creating social media content for healthcare, dental, or family-focused brands Strong portfolio demonstrating creativity in visual and written content Proficiency with content creation tools such as Canva, Adobe Creative Suite, or similar platforms Excellent written communication skills with attention to tone and audience Understanding of social media analytics and ability to interpret data for strategy refinement Knowledge of best practices for engaging parents and children on social platforms Ability to work independently and meet deadlines Familiarity with the Austin community is a plus #J-18808-Ljbffr